Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~subject:"Social Web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Social costs of POS payments i...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Social Web
Consumer behaviour
1,980
Konsumentenverhalten
1,980
Brand management
412
Markenführung
412
Brand image
367
Markenimage
367
Beziehungsmarketing
360
Relationship marketing
360
Brand
233
Markenartikel
228
Social web
220
Internet marketing
195
Online-Marketing
195
Online retailing
168
Online-Handel
168
Emotion
160
Customer satisfaction
152
Kundenzufriedenheit
152
Advertising effects
142
Luxury goods
142
Luxusgüter
142
Werbewirkung
142
Viral marketing
126
Virales Marketing
126
Einzelhandel
122
Retail trade
122
Dienstleistungsqualität
120
Service quality
120
Personality psychology
115
Persönlichkeitspsychologie
115
Advertising
104
Werbung
99
Experiment
81
Perception
72
Corporate Social Responsibility
71
Corporate social responsibility
71
Wahrnehmung
71
Marketing management
70
Marketingmanagement
70
more ...
less ...
Online availability
All
Undetermined
187
Free
10
Type of publication
All
Article
220
Type of publication (narrower categories)
All
Article in journal
220
Aufsatz in Zeitschrift
220
Conference paper
1
Konferenzbeitrag
1
Language
All
English
220
Author
All
Filieri, Raffaele
9
Flavián Blanco, Carlos
6
Casaló, Luis V.
5
Veloutsou, Cleopatra
5
Ibáñez-Sánchez, Sergio
4
Ko, Eunju
4
Seo, Yuri
4
Black, Iain
3
Choi, Jeonghye
3
Harrigan, Paul
3
Jayawardhena, Chanaka
3
Kim, Jikyung
3
Lin, Zhibin
3
Ranaweera, Chatura
3
Aiello, Gaetano
2
Audrezet, Alice
2
Augusto, Mário Gomes
2
Bazi, Saleh
2
Belanche, Daniel
2
Belei, Nina
2
Belk, Russell W.
2
Chang, Sue Ryung
2
Chen, Jie
2
Chen, Qimei
2
Dessart, Laurence
2
Dwivedi, Yogesh Kumar
2
Elayan, Suzanne
2
Gorton, Matthew
2
Horváth, Csilla
2
Kim, Hye-yŏng
2
Lim, Weng Marc
2
Liu, Hongfei
2
Liu, Martin J.
2
Liu, Ran
2
Mariani, Marcello M.
2
Moulard, Julie Guidry
2
Oghazi, Pejvak
2
Orús, Carlos
2
Osburg, Victoria-Sophie
2
Reijmersdal, Eva A. van
2
more ...
less ...
Published in...
All
Journal of business research : JBR
Journal of retailing and consumer services
170
International journal of internet marketing and advertising : IJIMA
104
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
76
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
74
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
63
Technological forecasting & social change : an international journal
61
The journal of product & brand management
56
Journal of promotion management : innovations in planning and applied research
49
International journal of advertising : the review of marketing communications
47
Journal of marketing communications
47
Journal of internet commerce
46
International journal of electronic marketing and retailing : IJEMR
44
Psychology & marketing
41
International journal of consumer studies
39
The journal of brand management : an international journal
39
Journal of electronic commerce research : JECR
37
International journal of hospitality management
36
Journal of management information systems : JMIS
36
Journal of marketing management : JMM ; journal of the Academy of Marketing
36
Cogent business & management
33
International journal of technology marketing : IJTMkt
33
Marketing intelligence & planning
33
Journal of marketing
32
Electronic commerce research
31
Information systems research : ISR
31
International journal of business information systems : IJBIS
31
Journal of marketing management : MM
31
Journal of travel and tourism marketing
29
Tourism management : research, policies, practice
29
International journal of electronic commerce : IJEC
28
Young consumers : insight and ideas for responsible marketers
28
Journal of fashion marketing and management
27
Asia Pacific journal of marketing and logistics
26
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
25
Journal of the Academy of Marketing Science
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Journal of strategic marketing
24
Management science : journal of the Institute for Operations Research and the Management Sciences
23
Journal of hospitality marketing & management
22
more ...
less ...
Source
All
ECONIS (ZBW)
220
Showing
1
-
10
of
220
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
How personalized advertising affects equity of brands advertised on Facebook? : a mediation mechanism
Tran, Trang P.
;
Lin, Chien-Wei
;
Baalbaki, Sally
; …
- In:
Journal of business research : JBR
120
(
2020
),
pp. 1-15
Persistent link: https://www.econbiz.de/10012417083
Saved in:
2
Ironic festival brand co-creation
Suomi, Kati
;
Luonila, Mervi
;
Tähtinen, Jaana
- In:
Journal of business research : JBR
106
(
2020
),
pp. 211-220
Persistent link: https://www.econbiz.de/10012158351
Saved in:
3
Peer-to-peer selling in online platforms : a salient business model for virtual entrepreneurship
Chandna, Vallari
;
Salimath, Manjula S.
- In:
Journal of business research : JBR
84
(
2018
),
pp. 162-174
Persistent link: https://www.econbiz.de/10011802863
Saved in:
4
Linking blockchain technology and digital advertising: How blockchain technology can enhance digital advertising to be more effective, efficient, and trustworthy
Kim, Jooyoung
;
Lee, Kyu Hyung
;
Kim, Jaemin
- In:
Journal of business research : JBR
160
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014299297
Saved in:
5
How e-WOM recommendations influence product consideration and quality of choice : a motivation to process information perspective
Gupta, Pranjal
;
Harris, Judy
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1041-1049
Persistent link: https://www.econbiz.de/10008652796
Saved in:
6
Understanding consumer-to-consumer interactions in virtual communities : the salience of reciprocity
Chan, Kimmy Wa
;
Li, Stella Yiyan
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1033-1040
Persistent link: https://www.econbiz.de/10008652799
Saved in:
7
Consumption community commitment : newbies' and longstanding members' brand engagement and loyalty
Raïes, Karine
;
Mühlbacher, Hans
;
Gavard-Perret, …
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2634-2644
Persistent link: https://www.econbiz.de/10011399640
Saved in:
8
Online brand community engagement : scale development and validation
Baldus, Brian J.
;
Voorhees, Clay
;
Calantone, Roger J.
- In:
Journal of business research : JBR
68
(
2015
)
5
,
pp. 978-985
Persistent link: https://www.econbiz.de/10010516642
Saved in:
9
A dual identification framework of online multiplayer video games : the case of massively multiplayer online role playing games (MMORPGs)
Badrinarayanan, Vishag A.
;
Sierra, Jeremy J.
;
Martin, …
- In:
Journal of business research : JBR
68
(
2015
)
5
,
pp. 1045-1052
Persistent link: https://www.econbiz.de/10010517112
Saved in:
10
Transition of self : repositioning the celebrity brand through social media - the case of Elizabeth Gilbert
Johns, Raechel
;
English, Rebecca
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 65-72
Persistent link: https://www.econbiz.de/10011417099
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
