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To be or not to be (loyal) : is there a recipe for customer loyalty in the B2B context?
Russo, Ivan; Confete, Ilenia; Gligor, David M.; Autry, … - In: Journal of business research : JBR 69 (2016) 2, pp. 888-896
Persistent link: https://www.econbiz.de/10011436340
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Managing customer relationships in the emerging markets : guanxi as a driver of Chinese customer loyalty
Lee, Liane W. Y.; Tang, Yiming; Yip, Leslie S. C.; … - In: Journal of business research : JBR 86 (2018), pp. 356-365
Persistent link: https://www.econbiz.de/10011855359
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Configuring effective client-adviser interactions
Leischnig, Alexander; Kasper-Brauer, Kati; Thornton, … - In: Journal of business research : JBR 115 (2020), pp. 234-240
Persistent link: https://www.econbiz.de/10012271131
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You do the service but they take the order
Chiou, Jyh-shen; Wu, Lei-yu; Chou, Szu-yu - In: Journal of business research : JBR 65 (2012) 7, pp. 883-889
Persistent link: https://www.econbiz.de/10009562263
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Special issue Contributions of business-to-business marketing journals
In: Journal of business research : JBR 38,3 (1997)
Persistent link: https://www.econbiz.de/10004346754
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Mutual adaptation in buyer-supplier relationships
Mukherji, Ananda; Francis, John D. - In: Journal of business research : JBR 61 (2008) 2, pp. 154-161
Persistent link: https://www.econbiz.de/10003625149
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The effects of regulatory investigation, supplier defect, and product age on stock investors' reaction to an automobile recall
Astvansh, Vivek; Eshghi, Kamran - In: Journal of business research : JBR 167 (2023), pp. 1-18
Persistent link: https://www.econbiz.de/10014383042
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The impact of sales encounters on brand loyalty
Brexendorf, Tim Oliver; Lennerts, Silke; Tomczak, Torsten; … - In: Journal of business research : JBR 63 (2010) 11, pp. 1148-1155
Persistent link: https://www.econbiz.de/10008696684
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Transforming the automotive retail : drivers for customers' omnichannel BOPS (Buy Online & Pick up in Store) behavior
Kim, Sehoon; Connerton, Timothy Paul; Park, Cheongyeul - In: Journal of business research : JBR 139 (2022), pp. 411-425
Persistent link: https://www.econbiz.de/10013194198
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Control mechanisms across buyer-supplier relationship quality matrix
Liu, Yi; Li, Yuan; Zhang, Leinan - In: Journal of business research : JBR 63 (2010) 1, pp. 3-12
Persistent link: https://www.econbiz.de/10003909478