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Bundling strategy
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Parida, Vinit
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Journal of business research : JBR
SpringerLink / Bücher
169
Industrial marketing management : the international journal for industrial and high-tech firms
123
Journal of Product & Brand Management
90
Controlling : Zeitschrift für erfolgsorientierte Unternehmenssteuerung
67
Europäische Hochschulschriften / 5
57
International journal of production economics
53
International journal of production research
50
Gabler Edition Wissenschaft
49
Ifo Schnelldienst
43
Mitteilungen aus der Produktionsinnovationserhebung
43
Springer eBook Collection / Business and Economics
37
The PDMA handbook of new product development
36
Research
33
Management science : journal of the Institute for Operations Research and the Management Sciences
32
International journal of technology management : IJTM
30
Discussion paper / Centre for Economic Policy Research
28
NBER working paper series
28
Springer eBook Collection
28
The journal of business & industrial marketing
28
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
27
Working paper / National Bureau of Economic Research, Inc.
27
Journal of service management
26
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
26
Harvard-Business-Manager : das Wissen der Besten
25
NBER Working Paper
25
Industrie-Management : Zeitschrift für industrielle Geschäftsprozesse
24
European journal of operational research : EJOR
23
International journal of industrial organization
23
International journal of product lifecycle management : IJPLM
23
Delovni zvezki / Urad za Makroekonomske Analize in Razvoj
21
Harvard business review : HBR
21
ifo Dresden berichtet
21
Lehrbuch
20
Berichte aus der Betriebswirtschaft
19
International journal of economics and financial issues : IJEFI
19
Journal of economics & management strategy : JEMS
19
Controlling & management review : Zeitschrift für Controlling & Management
18
Corporate finance : Finanzierung, Kapitalmarkt, Bewertung, Mergers & Acquisitions
18
Delovni zvezki
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ECONIS (ZBW)
57
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1
Analyzing price and product strategies with a comprehensive system dynamics model : a case study from the capital goods industry
Größler, Andreas
;
Löpsinger, Tobias
;
Stotz, Myrjam
; …
- In:
Journal of business research : JBR
61
(
2008
)
11
,
pp. 1136-1142
Persistent link: https://www.econbiz.de/10003766634
Saved in:
2
Product differentiation and market performance in producer goods industries
Sashi, C. M.
- In:
Journal of business research : JBR
33
(
1995
)
2
,
pp. 115-127
Persistent link: https://www.econbiz.de/10001333099
Saved in:
3
Organizational memory influences new product success
Chang, Dae Ryun
;
Cho, Hang
- In:
Journal of business research : JBR
61
(
2008
)
1
,
pp. 13-23
Persistent link: https://www.econbiz.de/10003595216
Saved in:
4
Can a good organizational climate compensate for a lack of top management commitment to new product development?
Rodríguez, Nuria García
;
Pérez, José Sanzo
; …
- In:
Journal of business research : JBR
61
(
2008
)
2
,
pp. 118-131
Persistent link: https://www.econbiz.de/10003625095
Saved in:
5
Do early adopters upgrade early? : role of post-adoption behavior in the purchase of next-generation products
Huh, Young Eun
;
Kim, Sang-hoon
- In:
Journal of business research : JBR
61
(
2008
)
1
,
pp. 40-46
Persistent link: https://www.econbiz.de/10003597148
Saved in:
6
The validity of attribute-importance measurement : a review
Ittersum, Koert van
;
Pennings, Joost M. E.
;
Wansing, Brian
- In:
Journal of business research : JBR
60
(
2007
)
11
,
pp. 1177-1190
Persistent link: https://www.econbiz.de/10003560918
Saved in:
7
Value creation by "muddling" in the B2B sector
Hultén, Peter
- In:
Journal of business research : JBR
65
(
2012
)
6
,
pp. 781-787
Persistent link: https://www.econbiz.de/10009552502
Saved in:
8
New product portfolio performance in family firms
Kraiczy, Nils D.
;
Hack, Andreas
;
Kellermanns, Franz W.
- In:
Journal of business research : JBR
67
(
2014
)
6
,
pp. 1065-1073
Persistent link: https://www.econbiz.de/10010364527
Saved in:
9
Making tough decisions competently : assessing the value of product portfolio planning methods, devil's advocacy, group discussion, weighting priorities, and evidenced-based inform...
De Villiers, Rouxelle
;
Woodside, Arch G.
;
Marshall, Roger
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 2849-2862
Persistent link: https://www.econbiz.de/10011507780
Saved in:
10
Product portfolio management and performance : evidence from a survey of innovative Brazilian companies
Jugend, Daniel
;
Silva, Sergio Luis da
;
Salgado, Manoel …
- In:
Journal of business research : JBR
69
(
2016
)
11
,
pp. 5095-5100
Persistent link: https://www.econbiz.de/10011589157
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