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How digitalized interactive platforms create new value for customers by integrating B2B and B2C models? : an empirical study in China
He, Jiaxun; Zhang, Shuang - In: Journal of business research : JBR 142 (2022), pp. 694-706
Persistent link: https://www.econbiz.de/10013168453
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What's in the parcel locker? : exploring customer value in e-commerce last mile delivery
Vakulenko, Yulia; Hellström, Daniel; Hjort, Klas - In: Journal of business research : JBR 88 (2018), pp. 421-427
Persistent link: https://www.econbiz.de/10011869863
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The efficacy of shopping value in predicting destination loyalty
Sirakaya-Turk, Ercan; Ekinci, Yuskel; Martin, Drew - In: Journal of business research : JBR 68 (2015) 9, pp. 1878-1885
Persistent link: https://www.econbiz.de/10011384159
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Effects of experiential motivation and customer engagement on customer value creation : analysis of psychological process in the experience-based retail environment
An, Myoung-a; Han, Sang-Lin - In: Journal of business research : JBR 120 (2020), pp. 389-397
Persistent link: https://www.econbiz.de/10012417142
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The role of pre-consumption experience in perceived value of retailer brands : consumers' experience from emerging markets
Jiang, Kai; Luk, Sherriff Ting-kwong; Cardinali, Silvio - In: Journal of business research : JBR 86 (2018), pp. 374-385
Persistent link: https://www.econbiz.de/10011855363
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Understanding consumer behavior during and after a Pandemic : implications for customer lifetime value prediction models
Tudoran, Ana Alina; Thomsen, Charlotte Hjerrild; … - In: Journal of business research : JBR 174 (2024), pp. 1-19
Persistent link: https://www.econbiz.de/10014548015
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Analysis of security and privacy issues of information management of big data in B2B based healthcare systems
Gupta, Brij; Gaurav, Akshat; Panigrahi, Prabin Kumar - In: Journal of business research : JBR 162 (2023), pp. 1-15
Persistent link: https://www.econbiz.de/10014299359
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Challenges at the marketing-operations interface in omni-channel retail environments
Bijmolt, Tammo H. A.; Broekhuis, Manda; Leeuw, Sander de; … - In: Journal of business research : JBR 122 (2021), pp. 864-874
Persistent link: https://www.econbiz.de/10012420638
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How to measure quality in multi-channel retailing and not die trying
Acquila-Natale, Emiliano; Iglesias-Pradas, Santiago - In: Journal of business research : JBR 109 (2020), pp. 38-48
Persistent link: https://www.econbiz.de/10012238022
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A dual model of product involvement for effective virtual reality : the roles of imagination, co-creation, telepresence, and interactivity
Cowan, Kirsten; Ketron, Seth - In: Journal of business research : JBR 100 (2019), pp. 483-492
Persistent link: https://www.econbiz.de/10012023994