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Marketing
163
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Journal of business research : JBR
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515
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ECONIS (ZBW)
430
USB Cologne (EcoSocSci)
2
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1
Targeting without alienating on the
Internet
: ethnic minority and majority consumers
Bartikowski, Boris
;
Taieb, Besma
;
Chandon, Jean-Louis
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1082-1089
Persistent link: https://www.econbiz.de/10011440217
Saved in:
2
From personal to online selling : how relational selling shapes salespeople's promotion of e-commerce channels
Habel, Johannes
;
Alavi, Sascha
;
Linsenmayer, Kim Tina
- In:
Journal of business research : JBR
132
(
2021
),
pp. 373-382
Persistent link: https://www.econbiz.de/10012581618
Saved in:
3
Congruity's role in website attitude formation
Wang, Sijun
;
Beatty, Sharon E.
;
Mothersbaugh, David L.
- In:
Journal of business research : JBR
62
(
2009
)
6
,
pp. 609-615
Persistent link: https://www.econbiz.de/10003854663
Saved in:
4
Web Site spill over to email campaigns : the role of privacy, trust and shoppers' attitudes
Cases, Anne-Sophie
;
Fournier, Christophe
;
Dubois, …
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 993-999
Persistent link: https://www.econbiz.de/10008652107
Saved in:
5
Website attributes that increase consumer purchase intention : a conjoint analysis
Chen, Ying-hueih
;
Hsu, I-chieh
;
Lin, Chia-chen
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1007-1014
Persistent link: https://www.econbiz.de/10008652816
Saved in:
6
Consumer behavior on cashback websites : network strategies
Parida, Vinit
;
Patel, Pankaj C.
;
Wincent, Joakim
; …
- In:
Journal of business research : JBR
69
(
2016
)
6
,
pp. 2101-2107
Persistent link: https://www.econbiz.de/10011471724
Saved in:
7
Ranking online shopping websites by considering the criteria weights
Yılmaz, Zafer
- In:
Journal of business research : JBR
144
(
2022
),
pp. 497-512
Persistent link: https://www.econbiz.de/10013185004
Saved in:
8
The penalty for privacy violations : how privacy violations impact trust online
Martin, Kirsten
- In:
Journal of business research : JBR
82
(
2018
),
pp. 103-116
Persistent link: https://www.econbiz.de/10011771793
Saved in:
9
Aligning
marketing
and sales in multi-channel
marketing
: compensation design for online lead generation and offline sales conversion
Banerjee, Somnath
;
Bhardwaj, Pradeep
- In:
Journal of business research : JBR
105
(
2019
),
pp. 293-305
Persistent link: https://www.econbiz.de/10012128510
Saved in:
10
Boosting eCommerce sales with livestreaming in B2B marketplace : a perspective on live streamers' competencies
Liao, Miyan
;
Fang, Jiaming
;
Han, Lintong
;
Wen, Ling
; …
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383057
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