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Culture and web communications
Baack, Daniel W.; Singh, Nitish - In: Journal of business research : JBR 60 (2007) 3, pp. 181-188
Persistent link: https://www.econbiz.de/10003428808
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Culture and web communications
Baack, Daniel W.; Singh, Nitish - In: Journal of business research : JBR 60 (2007) 3, pp. 181-188
Persistent link: https://www.econbiz.de/10007594707
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Chinese consumer decision-making styles : a comparison between the coastal and inland regions
Zhou, Joyce Xin; Arnold, Mark J.; Pereira, Arun; Yu, Jun - In: Journal of business research : JBR 63 (2010) 1, pp. 45-51
Persistent link: https://www.econbiz.de/10003909533
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Country-of-origin image: measurement and cross-national testing
Pereira, Arun; Hsu, Chin-Chun; Kundu, Sumit K. - In: Journal of business research : JBR 58 (2005) 1, pp. 103-106
Persistent link: https://www.econbiz.de/10006713999
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Assessing the Competitive Impact of Type, Timing, Frequency, and Magnitude of Retail Promotions
Kumar, V.; Pereira, Arun - In: Journal of business research : JBR 40 (1997) 1, pp. 1-14
Persistent link: https://www.econbiz.de/10006735586
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Service recommendations and customer evaluations in the international marketplace: Cultural and situational contingencies
Zhou, Joyce Xin; Arnold, Mark J.; Pereira, Arun; Yu, Jun - In: Journal of business research : JBR 63 (2010) 1, pp. 38-45
Persistent link: https://www.econbiz.de/10008348339
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Chinese consumer decision-making styles: A comparison between the coastal and inland regions
Zhou, Joyce Xin; Arnold, Mark J.; Pereira, Arun; Yu, Jun - In: Journal of business research : JBR 63 (2010) 1, pp. 45-52
Persistent link: https://www.econbiz.de/10008894510
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How the credibility of places affects the processing of advertising claims : a partial test of the B2B communication effects model
Wilson, Rick T.; Baack, Daniel W. - In: Journal of business research : JBR 168 (2023), pp. 1-13
Persistent link: https://www.econbiz.de/10014434833
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Should all firms adapt websites to international audiences?
Bartikowski, Boris; Singh, Nitish - In: Journal of business research : JBR 67 (2014) 3, pp. 246-252
Persistent link: https://www.econbiz.de/10010245284
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Measuring cultural adaptation on the Web: a content analytic study of U.S. and Japanese Web sites
Singh, Nitish; Matsuo, Hisako - In: Journal of business research : JBR 57 (2004) 8, pp. 864-872
Persistent link: https://www.econbiz.de/10006718418