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Co-creating stakeholder and brand identities : introduction to the special section
Wallpach, Sylvia von; Voyer, Benjamin G.; Kastanakis, Minas - In: Journal of business research : JBR 70 (2017), pp. 395-398
Persistent link: https://www.econbiz.de/10011620548
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Co-creating stakeholder and brand identities : a cross-cultural consumer perspective
Voyer, Benjamin G.; Kastanakis, Minas; Rhode, Ann Kristin - In: Journal of business research : JBR 70 (2017), pp. 399-410
Persistent link: https://www.econbiz.de/10011620549
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Innovation and business success : the mediating role of customer participation
Ngo, Liem Viet; O'Cass, Aron - In: Journal of business research : JBR 66 (2013) 8, pp. 1134-1142
Persistent link: https://www.econbiz.de/10009756179
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Stakeholder co-creation during the innovation process : identifying capabilities for knowledge creation among multiple stakeholders
Kazadi, Kande; Lievens, Annouk; Mahr, Domnik - In: Journal of business research : JBR 69 (2016) 2, pp. 525-540
Persistent link: https://www.econbiz.de/10011435964
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Why does customer co-creation improve new travel product performance?
Tseng, Fang-Mei; Chiang, Lan-Lung - In: Journal of business research : JBR 69 (2016) 6, pp. 2309-2317
Persistent link: https://www.econbiz.de/10011472277
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Identifying categories of service innovation : a review and synthesis of the literature
Snyder, Hannah; Witell, Lars; Gustafsson, Anders; … - In: Journal of business research : JBR 69 (2016) 7, pp. 2401-2408
Persistent link: https://www.econbiz.de/10011490968
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Sales-marketing encroachment effects on innovation
Keszey, Tamara; Biemans, Wim - In: Journal of business research : JBR 69 (2016) 9, pp. 3698-3706
Persistent link: https://www.econbiz.de/10011515241
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Dialogic co-creation and service innovation performance in high-tech companies
Hsieh, Jung-Kuei; Hsieh, Yi-Ching - In: Journal of business research : JBR 68 (2015) 11, pp. 2266-2271
Persistent link: https://www.econbiz.de/10011389327
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Collaborating to innovate : effects on customer knowledge management and performance
Fidel, Pilar; Schlesinger, Walesska; Cervera, Amparo - In: Journal of business research : JBR 68 (2015) 7, pp. 1426-1428
Persistent link: https://www.econbiz.de/10011297944
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Business model innovation within SPOs : exploring the antecedents and mechanisms facilitating multi-level value co-creation within a value-network
Best, Bernadette; Miller, Kristel; McAdam, Rodney; … - In: Journal of business research : JBR 141 (2022), pp. 475-494
Persistent link: https://www.econbiz.de/10013168022