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Indian consumers' purchase intention toward a United States versus local brand
Kumar, Archana; Lee, Hyun-joo; Kim, Youn-kyung - In: Journal of business research : JBR 62 (2009) 5, pp. 521-527
Persistent link: https://www.econbiz.de/10003846858
Cover Image
Indian consumers' purchase intention toward a United States versus local brand
Kumar, Archana; Lee, Hyun-Joo; Kim, Youn-Kyung - In: Journal of business research : JBR 62 (2009) 5, pp. 521-527
Persistent link: https://www.econbiz.de/10008232096
Cover Image
Indian consumers' purchase intention toward a United States versus local brand
Kumar, Archana; Lee, Hyun-Joo; Kim, Youn-Kyung - In: Journal of business research : JBR 62 (2009) 5, pp. 521-528
Persistent link: https://www.econbiz.de/10008891866
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Consideration of an expected future deal in assessing the value of a present deal : forward-looking bargain shopping
Kwon, Kyoung-nan; Schumann, David W.; Fairhurst, Ann - In: Journal of business research : JBR 63 (2010) 1, pp. 84-90
Persistent link: https://www.econbiz.de/10003909554
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Forecast information and traditional retailer performance in a dual-channel competitive market
Kwon, Kyoung-Nan; Schumann, David W.; Fairhurst, Ann - In: Journal of business research : JBR 63 (2010) 1, pp. 77-84
Persistent link: https://www.econbiz.de/10008348333
Cover Image
Consideration of an expected future deal in assessing the value of a present deal: Forward-looking bargain shopping
Kwon, Kyoung-Nan; Schumann, David W.; Fairhurst, Ann - In: Journal of business research : JBR 63 (2010) 1, pp. 84-91
Persistent link: https://www.econbiz.de/10008894504