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Consideration-set heuristics
Hauser, John R. - In: Journal of business research : JBR 67 (2014) 8, pp. 1688-1699
Persistent link: https://www.econbiz.de/10010379248
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What I see is what I want : top-down attention biasing choice behavior
Vriens, Marco; Vidden, Chad; Schomaker, Judith - In: Journal of business research : JBR 111 (2020), pp. 262-269
Persistent link: https://www.econbiz.de/10012237810
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The making of marketing decisions in modern marketing environments
Nordin, Fredrik; Ravald, Annika - In: Journal of business research : JBR 162 (2023), pp. 1-10
Persistent link: https://www.econbiz.de/10014299365
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Are they playing by the same rules? : a consumer gifting classification of marital dyads
Schiffman, Leon G.; Cohn, Deborah Y. - In: Journal of business research : JBR 62 (2009) 11, pp. 1054-1062
Persistent link: https://www.econbiz.de/10003896907
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Response-time measurement of group purchasing-decision power structures
Marshall, Roger; Reday, Peter Alan; Woonbong, Na; … - In: Journal of business research : JBR 60 (2007) 7, pp. 711-719
Persistent link: https://www.econbiz.de/10003484200
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Building and testing models of consumer purchase intention in competitive and multicultural environments
Teng, Lefa; Laroche, Michel - In: Journal of business research : JBR 60 (2007) 3, pp. 260-268
Persistent link: https://www.econbiz.de/10003429514
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Chinese consumer decision-making styles : a comparison between the coastal and inland regions
Zhou, Joyce Xin; Arnold, Mark J.; Pereira, Arun; Yu, Jun - In: Journal of business research : JBR 63 (2010) 1, pp. 45-51
Persistent link: https://www.econbiz.de/10003909533
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Understanding factors that influence purchases in subsistence markets
Chikweche, Tendai; Fletcher, Richard - In: Journal of business research : JBR 63 (2010) 6, pp. 643-650
Persistent link: https://www.econbiz.de/10003982103
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Improving survey research using diagrams of data structure
Liu, Hsi-lin; Lin, Yann-Jou; Wang, Yu-Wen; Wu, Wu-Chung - In: Journal of business research : JBR 65 (2012) 1, pp. 51-58
Persistent link: https://www.econbiz.de/10009549725
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The internationalization process of SMEs : a muddling-through process
Schweizer, Roger - In: Journal of business research : JBR 65 (2012) 6, pp. 745-751
Persistent link: https://www.econbiz.de/10009552511