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Journal of business research : JBR
Journal of retailing and consumer services
15
Journal of Consumer Marketing
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Journal of strategic marketing
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Journal of the Academy of Marketing Science
5
Consumer behavior review : CBR
4
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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International journal of hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of Product & Brand Management
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Journal of fashion marketing and management
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of marketing management : MM
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Journal of retailing
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Journal of service management
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The journal of consumer marketing
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Asia Pacific journal of marketing and logistics
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Australian journal of management
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European Journal of Marketing
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European journal of marketing : EJM
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International journal of arts management
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International journal of consumer studies
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International journal of retail and distribution management
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Journal of business ethics : JOBE
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of marketing research
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Journal of marketing research : JMR
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Marketing intelligence & planning
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Marketing theory
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Psychology & marketing
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27th European Regional Conference of the International Telecommunications Society (ITS): "The Evolution of the North-South Telecommunications Divide: The Role for Europe", Cambridge, United Kingdom, 7th-9th September, 2016
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Apas Papers
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Asian Journal of Empirical Research
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ECONIS (ZBW)
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1
The value of art in marketing : an emotion-based model of how artworks in ads improve product evaluations
Estes, Zachary
;
Brotto, Luisa
;
Busacca, Bruno
- In:
Journal of business research : JBR
85
(
2018
),
pp. 396-405
Persistent link: https://www.econbiz.de/10011815584
Saved in:
2
Art infusion in retailing : the effect of art genres
Naletelich, Kelly
;
Paswan, Audhesh K.
- In:
Journal of business research : JBR
85
(
2018
),
pp. 514-522
Persistent link: https://www.econbiz.de/10011815641
Saved in:
3
Art infusion and functional theories of attitudes toward luxury brands : the mediating role of feelings of self-inauthenticity
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Mao, Wen
- In:
Journal of business research : JBR
150
(
2022
),
pp. 538-552
Persistent link: https://www.econbiz.de/10013365761
Saved in:
4
Pain (and pleasure) in marketing and consumption : an integrative literature review and directions for future research
Kastanakis, Minas N.
;
Magrizos, Solon
;
Kampouri, Katerina
- In:
Journal of business research : JBR
140
(
2022
),
pp. 189-201
Persistent link: https://www.econbiz.de/10013040661
Saved in:
5
How psychological distance shapes hedonic consumption : the moderating role of the need to justify
Didi Alaoui, Mohamed
;
Valette-Florence, Pierre
;
Cova, …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 57-69
Persistent link: https://www.econbiz.de/10013271375
Saved in:
6
Innovative sports-embedded gambling promotion : a study of spectators' enjoyment and gambling intention during XFL games
Xu, Zimu
;
Gonzalez-Serrano, Maria H.
;
Porreca, Rocco
; …
- In:
Journal of business research : JBR
131
(
2021
),
pp. 206-216
Persistent link: https://www.econbiz.de/10012545054
Saved in:
7
Enhancing consumer value of the co-design experience in mass customization
Turner, Frances
;
Merle, Aurélie
;
Gotteland, David
- In:
Journal of business research : JBR
117
(
2020
),
pp. 473-483
Persistent link: https://www.econbiz.de/10012287167
Saved in:
8
Strategic orientation towards digitization to improve supermarket loyalty in an omnichannel context
Cuesta-Valiño, Pedro
;
Gutiérrez-Rodríguez, Pablo
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013534155
Saved in:
9
When volunteers are also consumers : exploring volunteers' co-consumption experience in leisure contexts
Sohier, Alice
;
Sohier, Romain
;
Chaney, Damien
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10013534238
Saved in:
10
Silence in the consumer experience : a conceptualization and research agenda
Dehling, Noémie
- In:
Journal of business research : JBR
165
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014331849
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