//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Expatriates' nostalgic brand r...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
1,977
Konsumentenverhalten
1,977
Relationship marketing
649
Beziehungsmarketing
647
Brand management
602
Markenführung
602
Brand image
436
Markenimage
436
Brand
283
Markenartikel
278
Social Web
265
Social web
265
Internet marketing
220
Online-Marketing
220
Customer satisfaction
196
Kundenzufriedenheit
196
Online retailing
176
Online-Handel
176
Emotion
168
Dienstleistungsqualität
157
Service quality
157
Luxury goods
154
Luxusgüter
154
Advertising effects
150
Werbewirkung
150
Viral marketing
135
Virales Marketing
135
Einzelhandel
133
Retail trade
133
Personality psychology
125
Persönlichkeitspsychologie
125
Marketing management
120
Marketingmanagement
120
Advertising
113
Werbung
107
Customer integration
102
Kundenintegration
101
Lieferantenmanagement
94
Supplier relationship management
94
Innovation
93
more ...
less ...
Online availability
All
Undetermined
1,766
Free
35
Type of publication
All
Article
2,459
Book / Working Paper
12
Type of publication (narrower categories)
All
Article in journal
2,456
Aufsatz in Zeitschrift
2,456
Collection of articles of several authors
26
Sammelwerk
26
Conference paper
24
Konferenzbeitrag
24
Conference proceedings
4
Konferenzschrift
4
Mehrbändiges Werk
2
Multi-volume publication
2
Bibliografie enthalten
1
Bibliography included
1
Rezension
1
more ...
less ...
Language
All
English
2,466
Undetermined
5
Author
All
Laroche, Michel
28
Ko, Eunju
27
Valette-Florence, Pierre
17
Cleveland, Mark
16
Diamantopoulos, Adamantios
15
Bartikowski, Boris
14
Gupta, Suraksha
14
Melewar, T. C.
13
Richard, Marie-Odile
13
Foroudi, Pantea
12
Kim, Kyung Hoon
12
Balaji, M. S.
11
Dwivedi, Yogesh Kumar
11
Filieri, Raffaele
11
Septianto, Felix
11
Teng, Lefa
11
Veloutsou, Cleopatra
11
Beatty, Sharon E.
10
Dennis, Charles
10
Kukar-Kinney, Monika
10
Seo, Yuri
10
Chebat, Jean-Charles
9
Mattila, Anna S.
9
Merchant, Altaf
9
Paul, Justin
9
Sharma, Piyush
9
Shukla, Paurav
9
Spielmann, Nathalie
9
Arslanagic-Kalajdzic, Maja
8
Choi, Jeonghye
8
De Chernatony, Leslie
8
Geuens, Maggie
8
Gustafsson, Anders
8
Oghazi, Pejvak
8
Roy, Sanjit
8
Wallpach, Sylvia von
8
Yang, Zhiyong
8
Babin, Barry J.
7
Buil, Isabel
7
Casaló, Luis V.
7
more ...
less ...
Institution
All
La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
1
Symposium on Cross Cultural Consumer and Business Studies <5, 1995, Hong Kong>
1
Published in...
All
Journal of business research : JBR
Journal of retailing and consumer services
2,088
International journal of hospitality management
871
SpringerLink / Bücher
830
International journal of consumer studies
779
Psychology & marketing
713
The journal of brand management : an international journal
673
Journal of consumer research : JCR ; an interdisciplinary bimonthly
593
NBER working paper series
561
Industrial marketing management : the international journal for industrial and high-tech firms
537
The journal of product & brand management
496
Working paper / National Bureau of Economic Research, Inc.
479
Journal of marketing research : JMR
449
Asia Pacific journal of marketing and logistics
447
European journal of marketing : EJM
446
NBER Working Paper
414
Journal of marketing
413
Journal of marketing management : MM
413
Tourism management : research, policies, practice
404
Management science : journal of the Institute for Operations Research and the Management Sciences
394
Journal of travel and tourism marketing
389
Journal of the Academy of Marketing Science
382
The journal of services marketing
378
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
369
Journal of retailing
367
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
358
Cogent business & management
344
Journal of marketing communications
342
Journal of strategic marketing
340
Marketing letters : a journal of research in marketing
339
The service industries journal
339
Journal of international consumer marketing
336
International journal of contemporary hospitality management
333
International journal of retail & distribution management
329
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
327
Marketing intelligence & planning
325
Journal of fashion marketing and management
320
The international review of retail, distribution and consumer research
316
Journal of business ethics : JOBE
302
Journal of consumer behaviour : an international research review
299
more ...
less ...
Source
All
ECONIS (ZBW)
2,470
USB Cologne (EcoSocSci)
1
Showing
1
-
10
of
2,471
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Symbolic drivers of consumer-
brand
identification and disidentification
Wolter, Jeremy S.
;
Brach, Simon
;
Cronin, J. J.
;
Bonn, …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 785-793
Persistent link: https://www.econbiz.de/10011436273
Saved in:
2
Emphasizing
brand
heritage : does it work? And how?
Rose, Gregory
;
Merchant, Altaf
;
Orth, Ulrich R.
; …
- In:
Journal of business research : JBR
69
(
2016
)
2
,
pp. 936-943
Persistent link: https://www.econbiz.de/10011436369
Saved in:
3
Customer commitment to luxury brands : antecedents and consequences
Shukla, Paurav
;
Banerjee, Madhumita
;
Singh, Jaywant
- In:
Journal of business research : JBR
69
(
2016
)
1
,
pp. 323-331
Persistent link: https://www.econbiz.de/10011417731
Saved in:
4
Does
brand
experience translate into
brand
commitment? : a mediated-moderation model of
brand
passion and perceived
brand
ethicality
Das, Gopal
;
Agarwal, James
;
Malhotra, Naresh K.
; …
- In:
Journal of business research : JBR
95
(
2019
),
pp. 479-490
Persistent link: https://www.econbiz.de/10011980380
Saved in:
5
Reprint of "A renaissance of
brand
experience: advancing the concept through a multi-perspective analysis"
Andreini, Daniela
;
Pedeliento, Giuseppe
;
Zarantonello, Lia
- In:
Journal of business research : JBR
96
(
2019
),
pp. 355-365
Persistent link: https://www.econbiz.de/10011981073
Saved in:
6
Co-creating corporate
brand
identity with online
brand
communities : a managerial perspective
Essamri, Azzouz
;
McKechnie, Sally
;
Winklhofer, Heidi
- In:
Journal of business research : JBR
96
(
2019
),
pp. 366-375
Persistent link: https://www.econbiz.de/10011981083
Saved in:
7
Brand
gender and consumer-based
brand
equity on Facebook : the mediating role of consumer-
brand
engagement and
brand
love
Machado, Joana César
;
Vacas-de-Carvalho, Leonor
;
Azar, …
- In:
Journal of business research : JBR
96
(
2019
),
pp. 376-385
Persistent link: https://www.econbiz.de/10011981098
Saved in:
8
Investigating the development of
brand
loyalty in
brand
communities from a positive psychology perspective
Lin, Chia-Wu
;
Wang, Kai-Yu
;
Chang, Shu-Hao
;
Lin, Jin-An
- In:
Journal of business research : JBR
99
(
2019
),
pp. 446-455
Persistent link: https://www.econbiz.de/10012023682
Saved in:
9
Responsible and active
brand
personality : on the relationships with
brand
experience and key relationship constructs
Japutra, Arnold
;
Molinillo, Sebastian
- In:
Journal of business research : JBR
99
(
2019
),
pp. 464-471
Persistent link: https://www.econbiz.de/10012023686
Saved in:
10
Brand
afterlife : transference to alternate brands following corporate failure
Russell, Cristel Antonia
;
Schau, Hope Jensen
;
Bliese, Paul
- In:
Journal of business research : JBR
97
(
2019
),
pp. 257-267
Persistent link: https://www.econbiz.de/10012002959
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->