//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
An Empirical Study of Word-of-...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
343
Konsumentenverhalten
343
Experiment
48
Personality psychology
48
Persönlichkeitspsychologie
48
Decision
47
Entscheidung
47
Brand image
41
Emotion
41
Markenimage
41
Brand management
33
Markenführung
33
Theorie
32
Theory
32
Cognition
28
Kognition
28
Brand
26
Markenartikel
26
USA
23
United States
23
Advertising effects
21
Werbewirkung
21
Perception
20
Wahrnehmung
20
Motivation
19
Präferenztheorie
19
Theory of preferences
19
Advertising
16
Beziehungsmarketing
15
Psychologie
15
Psychology
15
Relationship marketing
15
Werbung
15
Viral marketing
14
Virales Marketing
14
Social psychology
13
Sozialpsychologie
13
Ethics
12
Ethik
12
Psychology of advertising
11
more ...
less ...
Online availability
All
Undetermined
102
Type of publication
All
Article
348
Book / Working Paper
4
Type of publication (narrower categories)
All
Article in journal
352
Aufsatz in Zeitschrift
352
Collection of articles of several authors
4
Sammelwerk
4
Language
All
English
352
Author
All
Griskevicius, Vladas
9
Wyer, Robert S.
8
Eisingerich, Andreas B
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Park, C. Whan
6
Schmitt, Bernd
6
Gilovich, Thomas
5
Kumar, Amit
5
Saad, Gad
5
Schwarz, Norbert
5
Alba, Joseph W.
4
Ariely, Dan
4
Barone, Michael J.
4
Cole, Catherine A.
4
Dhar, Ravi
4
Fiske, Susan T.
4
Haws, Kelly L.
4
Jampol, Lily
4
Kenrick, Douglas T.
4
Kervyn, Nicolas
4
Kramer, Thomas
4
Lee, Michelle P.
4
Malone, Chris
4
Morwitz, Vicki G.
4
Noseworthy, Theodore J.
4
Oyserman, Daphna
4
Park, Jason Whan
4
Rothman, Alexander J.
4
Schlosser, Ann E.
4
Shen, Hao
4
Simonson, Itamar
4
Simpson, Jeffry A.
4
Steinhart, Yael
4
Walker Reczek, Rebecca
4
Winterich, Karen Page
4
Yoon, Carolyn
4
Berger, Jonah
3
Campbell, Margaret C.
3
Dimofte, Claudiu V.
3
more ...
less ...
Published in...
All
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of business research : JBR
2,229
Journal of retailing and consumer services
1,994
NBER working paper series
890
International journal of hospitality management
794
International journal of consumer studies
782
Working paper / National Bureau of Economic Research, Inc.
765
Psychology & marketing
715
NBER Working Paper
688
Journal of consumer research : JCR ; an interdisciplinary bimonthly
594
SpringerLink / Bücher
514
Technological forecasting & social change : an international journal
445
Asia Pacific journal of marketing and logistics
412
Tourism management : research, policies, practice
408
The journal of product & brand management
407
Management science : journal of the Institute for Operations Research and the Management Sciences
403
The journal of brand management : an international journal
376
Journal of marketing research : JMR
375
European journal of marketing : EJM
371
Journal of travel and tourism marketing
364
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
360
Journal of marketing management : MM
352
Journal of marketing communications
338
Cogent business & management
333
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
322
Journal of international consumer marketing
322
Journal of marketing
321
Journal of retailing
313
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
313
Marketing letters : a journal of research in marketing
306
Journal of fashion marketing and management
302
International journal of contemporary hospitality management
299
Journal of consumer behaviour : an international research review
299
International journal of retail & distribution management
294
The journal of consumer marketing
294
Discussion paper / Centre for Economic Policy Research
291
Journal of business ethics : JOBE
290
Journal of the Academy of Marketing Science
284
The journal of services marketing
283
Journal of hospitality marketing & management
279
more ...
less ...
Source
All
ECONIS (ZBW)
352
Showing
1
-
10
of
352
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Posting strategically : the consumer as an online media planner
Chen, Yu-Jen
;
Kirmani, Amna
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
4
,
pp. 609-621
Persistent link: https://www.econbiz.de/10011411189
Saved in:
2
Why recommend a brand face-to-face but not on Facebook? : how word-of-mouth on online social sites differs from traditional word-of-mouth
Eisingerich, Andreas B
;
Chun, HaeEun Helen
;
Liu, Yeyi
; …
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
1
,
pp. 120-128
Persistent link: https://www.econbiz.de/10010485541
Saved in:
3
Word-of-mouth and the forecasting of consumption enjoyment
He, Stephen X.
;
Bond, Samuel D.
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
4
,
pp. 464-482
Persistent link: https://www.econbiz.de/10010210186
Saved in:
4
Word of mouth and interpersonal communication : a review and directions for future research
Berger, Jonah
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
4
,
pp. 586-607
Persistent link: https://www.econbiz.de/10010410173
Saved in:
5
Say no more! : the liability of strong ties on desire for special experiences
Goode, Miranda R.
;
Hart, Kendra
;
Thomson, Matthew
- In:
Journal of consumer psychology : JCP : the official …
26
(
2016
)
1
,
pp. 91-97
Persistent link: https://www.econbiz.de/10011479135
Saved in:
6
Positively useless : irrelevant negative information enhances positive impressions
Shoham, Meyrav
;
Moldovan, Sarit
;
Steinhart, Yael
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
2
,
pp. 147-159
Persistent link: https://www.econbiz.de/10011707313
Saved in:
7
"Share and scare" : solving the communication dilemma of early adopters with a high need for uniqueness
Moldovan, Sarit
;
Steinhart, Yael
;
Ofen, Shlomit
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
1
,
pp. 1-14
Persistent link: https://www.econbiz.de/10010485558
Saved in:
8
Schadenfreude as a consumption-related emotion : feeling happiness about the downfall of another's product
Sundie, Jill M.
;
Ward, James C.
;
Beal, Daniel J.
;
Chin, …
- In:
Journal of consumer psychology : JCP : the official …
19
(
2009
)
3
,
pp. 356-373
Persistent link: https://www.econbiz.de/10003883916
Saved in:
9
The contrasting effects of negative word of mouth in the post-consumption stage
Chan, Haksin
;
Cui, Selina
- In:
Journal of consumer psychology : JCP : the official …
21
(
2011
)
3
,
pp. 324-337
Persistent link: https://www.econbiz.de/10009259695
Saved in:
10
Compensatory knowledge signaling in consumer word-of-mouth
Packard, Grant
;
Wooten, David B.
- In:
Journal of consumer psychology : JCP : the official …
23
(
2013
)
4
,
pp. 434-450
Persistent link: https://www.econbiz.de/10010210193
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->