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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
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Consumer behaviour
581
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581
USA
149
United States
149
Personality psychology
55
Persönlichkeitspsychologie
55
Experiment
54
Emotion
51
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41
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41
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35
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31
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Janiszewski, Chris A.
11
Krishna, Aradhna
9
Argo, Jennifer J.
8
Laran, Juliano
8
Sengupta, Jaideep
8
Wyer, Robert S.
8
Bagchi, Rajesh
7
Berger, Jonah
7
Lichtenstein, Donald R.
7
McGill, Ann L.
7
Rucker, Derek D.
7
Shiv, Baba
7
Vohs, Kathleen D.
7
White, Katherine
7
Bearden, William O.
6
Belk, Russell W.
6
Meyers-Levy, Joan
6
Morales, Andrea C.
6
Wilcox, Keith
6
Dahl, Darren W.
5
Fishbach, Ayelet
5
Folkes, Valerie S.
5
Gal, David
5
Grewal, Dhruv
5
Hoch, Stephen J.
5
Langhe, Bart de
5
Mogilner, Cassie
5
Pieters, Rik
5
Samper, Adriana
5
Sela, Aner
5
Simonson, Itamar
5
Thompson, Craig J.
5
Wang, Jing
5
Zhang, Ying
5
Zhu, Rui Juliet
5
Aaker, Jennifer
4
Ahluwalia, Rohini
4
Alba, Joseph W.
4
Arnould, Eric J.
4
Bolton, Lisa E.
4
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of business research : JBR
2,538
Journal of retailing and consumer services
2,035
International journal of hospitality management
845
NBER working paper series
822
Psychology & marketing
795
International journal of consumer studies
786
Working paper / National Bureau of Economic Research, Inc.
708
SpringerLink / Bücher
686
NBER Working Paper
628
Technological forecasting & social change : an international journal
572
Journal of advertising research
537
Management science : journal of the Institute for Operations Research and the Management Sciences
535
European Journal of Marketing
509
Journal of Consumer Marketing
484
Tourism management : research, policies, practice
473
European journal of marketing : EJM
447
Journal of marketing research : JMR
437
Asia Pacific journal of marketing and logistics
434
Journal of business ethics : JOBE
420
Journal of marketing communications
416
The journal of product & brand management
415
Journal of travel and tourism marketing
407
Journal of marketing
405
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
400
Journal of marketing management : MM
399
Discussion paper / Centre for Economic Policy Research
398
The journal of brand management : an international journal
394
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
386
Cogent business & management
377
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
366
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
363
Industrial marketing management : the international journal for industrial and high-tech firms
357
Discussion paper series / IZA
353
Journal of the Academy of Marketing Science
348
Journal of international consumer marketing
345
Journal of advertising : official publication of the American Academy of Advertising
342
International journal of advertising : the quarterly review of marketing communications
339
Marketing letters : a journal of research in marketing
338
CESifo working papers
328
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ECONIS (ZBW)
609
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609
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1
An audience of one : behaviorally targeted ads as implied social labels
Summers, Christopher A.
;
Smith, Robert W.
;
Walker …
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 156-178
Persistent link: https://www.econbiz.de/10011521971
Saved in:
2
When boastful word of mouth helps versus hurts social perceptions and persuasion
Packard, Grant
;
Gershoff, Andrew D.
;
Wooten, David B.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 26-43
Persistent link: https://www.econbiz.de/10011521906
Saved in:
3
Beyond skepticism : can accessing persuasion knowledge bolster
credibility
?
Isaac, Mathew S.
;
Grayson, Kent
- In:
Journal of consumer research : JCR ; an …
43
(
2017
)
6
,
pp. 895-912
Persistent link: https://www.econbiz.de/10011770795
Saved in:
4
Brand public
Arvidsson, Adam
;
Caliandro, Alessandro
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 727-748
Persistent link: https://www.econbiz.de/10011435766
Saved in:
5
Unveiling what is written in the stars : analyzing explicit, implicit, and discourse patterns of sentiment in social media
Ordenes, Francisco Villarroel
;
Ludwig, Stephan
;
Ruyter, …
- In:
Journal of consumer research : JCR ; an …
43
(
2017
)
6
,
pp. 875-894
Persistent link: https://www.econbiz.de/10011770780
Saved in:
6
Social acceptance and word of mouth : how the motive to belong leads to divergent WOM with strangers and friends
Chen, Zoey
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
3
,
pp. 613-632
Persistent link: https://www.econbiz.de/10011755395
Saved in:
7
Word of mouth versus word of mouse : speaking about a brand connects you to it more than writing does
Shen, Hao
;
Sengupta, Jaideep
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
3
,
pp. 595-614
Persistent link: https://www.econbiz.de/10011929689
Saved in:
8
Puffery in advertisements : the effects of media context, communication norms, and consumer knowledge
Xu, Alison Jing
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
2
,
pp. 329-343
Persistent link: https://www.econbiz.de/10003997862
Saved in:
9
The self-activation effect of advertisements : ads can affect whether and how consumers think about the self
Trampe, Debra
;
Stapel, Diederik A.
;
Siero, Frans W.
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
6
,
pp. 1030-1045
Persistent link: https://www.econbiz.de/10009006649
Saved in:
10
The curious case of behavioral backlash : why brands produce priming effects and slogans produce reverse priming effects
Laran, Juliano
;
Dalton, Amy N.
;
Andrade, Eduardo B.
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
6
,
pp. 999-1014
Persistent link: https://www.econbiz.de/10009006652
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