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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
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Consumer behaviour
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Janiszewski, Chris A.
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of business research : JBR
2,054
Journal of retailing and consumer services
1,955
International journal of consumer studies
790
NBER working paper series
774
International journal of hospitality management
760
Psychology & marketing
695
Working paper / National Bureau of Economic Research, Inc.
652
NBER Working Paper
605
The journal of product & brand management
398
Asia Pacific journal of marketing and logistics
397
Discussion paper series / IZA
395
European Journal of Marketing
379
Journal of Consumer Marketing
379
SpringerLink / Bücher
372
European journal of marketing : EJM
365
Journal of marketing research : JMR
362
The journal of brand management : an international journal
359
Management science : journal of the Institute for Operations Research and the Management Sciences
353
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
348
Journal of travel and tourism marketing
340
Tourism management : research, policies, practice
335
Journal of international consumer marketing
328
Journal of marketing management : MM
326
Journal of marketing communications
315
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
309
Journal of marketing
309
Journal of retailing
309
Cogent business & management
301
Journal of fashion marketing and management
300
Marketing letters : a journal of research in marketing
299
International journal of retail & distribution management
294
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
294
Journal of consumer behaviour : an international research review
293
The journal of consumer marketing
293
Young consumers : insight and ideas for responsible marketers
292
The international review of retail, distribution and consumer research
291
IZA Discussion Paper
279
International journal of contemporary hospitality management
278
Journal of the Academy of Marketing Science
278
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ECONIS (ZBW)
587
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1
Language abstraction in word of mouth
Schellekens, Gaby A. C.
;
Verlegh, Peeter
;
Smidts, Ale
- In:
Journal of consumer research : JCR ; an …
37
(
2010/11
)
2
,
pp. 207-223
Persistent link: https://www.econbiz.de/10003997830
Saved in:
2
Why is the crowd divided? : attribution for dispersion in online word of mouth
He, Stephen X.
;
Bond, Samuel D.
- In:
Journal of consumer research : JCR ; an …
41
(
2014/2015
)
6
,
pp. 1509-1527
Persistent link: https://www.econbiz.de/10010526522
Saved in:
3
How males and females differ in their likelihood of transmitting negative word of mouth
Zhang, Yinlong
;
Feick, Lawrence F.
;
Mittal, Vikas
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
6
,
pp. 1097-1108
Persistent link: https://www.econbiz.de/10010353445
Saved in:
4
We'll be honest, this won't be the best article you’ll ever read : the use of dispreferred markers in word-of-mouth communication
Hamilton, Ryan
;
Vohs, Kathleen D.
;
McGill, Ann L.
- In:
Journal of consumer research : JCR ; an …
41
(
2014/15
)
1
,
pp. 197-212
Persistent link: https://www.econbiz.de/10010380992
Saved in:
5
Communication channels and word of mouth : how the medium shapes the message
Berger, Jonah
;
Iyengar, Raghuram
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
3
,
pp. 567-579
Persistent link: https://www.econbiz.de/10010202688
Saved in:
6
Imperfect progress : an objective quality assessment of the role of user reviews in consumer decision making, a commentary on de Langhe, Fernbach, and Lichtenstein
Simonson, Itamar
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 840-845
Persistent link: https://www.econbiz.de/10011489769
Saved in:
7
When boastful word of mouth helps versus hurts social perceptions and persuasion
Packard, Grant
;
Gershoff, Andrew D.
;
Wooten, David B.
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 26-43
Persistent link: https://www.econbiz.de/10011521906
Saved in:
8
How content acquisition method affects word of mouth
Chen, Zoey
;
Berger, Jonah
- In:
Journal of consumer research : JCR ; an …
43
(
2016
)
1
,
pp. 86-102
Persistent link: https://www.econbiz.de/10011521917
Saved in:
9
Some things are better left unsaid : how word of mouth influences the storyteller
Moore, Sarah G.
- In:
Journal of consumer research : JCR ; an …
38
(
2011/12
)
6
,
pp. 1140-1154
Persistent link: https://www.econbiz.de/10009540242
Saved in:
10
Maybe I just got (un)lucky : one-on-one conversations and the malleability of post-consumption product and service evaluations
Brannon, Daniel C.
;
Samper, Adriana
- In:
Journal of consumer research : JCR ; an …
45
(
2018
)
4
,
pp. 810-832
Persistent link: https://www.econbiz.de/10011951064
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