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The favor request effect : requesting a favor from consumers to seal the deal
Blanchard, Simon J.; Carlson, Kurt A.; Hyodo, Jamie D. - In: Journal of consumer research : JCR ; an … 42 (2015/2016) 6, pp. 985-1001
Persistent link: https://www.econbiz.de/10011489891
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Repayment concentration and consumer motivation to get out of debt
Kettle, Keri L.; Trudel, Remi; Blanchard, Simon J.; … - In: Journal of consumer research : JCR ; an … 43 (2016) 3, pp. 460-477
Persistent link: https://www.econbiz.de/10011584256
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Estimating Multiple Consumer Segment Ideal Points from Context-Dependent Survey Data
DeSarbo, Wayne S.; Atalay, A.Selin; LeBaron, David; … - In: Journal of consumer research : JCR ; an … 35 (2008) 1, pp. 142-153
Persistent link: https://www.econbiz.de/10008064332
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Unrealistically optimistic consumers : a selective hypothesis testing account for optimism in predictions of future behavior
Tanner, Robin J.; Carlson, Kurt A. - In: Journal of consumer research : JCR ; an … 35 (2008/09) 5, pp. 810-822
Persistent link: https://www.econbiz.de/10003807423
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Goal reversion in consumer choice
Carlson, Kurt A.; Meloy, Margaret G.; Miller, Elizabeth G. - In: Journal of consumer research : JCR ; an … 39 (2012/13) 5, pp. 918-930
Persistent link: https://www.econbiz.de/10009711960
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The last name effect : how last name influences acquisition timing
Carlson, Kurt A.; Conard, Jacqueline Mary - In: Journal of consumer research : JCR ; an … 38 (2011/12) 2, pp. 300-307
Persistent link: https://www.econbiz.de/10009272181
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Unrealistically Optimistic Consumers: A Selective Hypothesis Testing Account for Optimism in Predictions of Future Behavior
Tanner, Robin J.; Carlson, Kurt A. - In: Journal of consumer research : JCR ; an … 35 (2009) 5, pp. 810-822
Persistent link: https://www.econbiz.de/10008168531