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Filling an empty self : the impact of social exclusion on consumer preference for visual density
Su, Lei; Wan, Echo Wen; Jiang, Yuwei - In: Journal of consumer research : JCR ; an … 46 (2019) 4, pp. 808-824
Persistent link: https://www.econbiz.de/10012120624
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The influence of product anthropomorphism on comparative judgment
Huang, Feifei; Wong, Vincent Chi; Wan, Echo Wen - In: Journal of consumer research : JCR ; an … 46 (2019/2020) 5, pp. 936-955
Persistent link: https://www.econbiz.de/10012183281
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Stars versus bars : how the aesthetics of product ratings "shape" product preference
Jia, He; Wan, Echo Wen; Zheng, Wanyi - In: Journal of consumer research : JCR ; an … 50 (2023) 1, pp. 142-166
Persistent link: https://www.econbiz.de/10014314346