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Using the P3a to gauge automatic attention to interactive television advertising
Treleaven-Hassard, Shiree; Gold, Joshua; Bellman, Steven; … - In: Journal of economic psychology : research in economic … 31 (2010) 5, pp. 777-784
Persistent link: https://www.econbiz.de/10009272606
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The effect of relative thinking on firm strategy and market outcomes : a location differentiation model with endogenous transportation costs
Azar, Ofer H. - In: Journal of economic psychology : research in economic … 29 (2008) 5, pp. 684-697
Persistent link: https://www.econbiz.de/10003784550
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Celebrities and shoes on the female brain : the neural correlates of product evaluation in the context of fame
Stallen, Mirre; Smidts, Ale; Rijpkema, Mark; Smit, Gitty; … - In: Journal of economic psychology : research in economic … 31 (2010) 5, pp. 802-811
Persistent link: https://www.econbiz.de/10009272602
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When comparative ads are more effective : fit with audience's regulatory mode
Pierro, Antonio; Giacomantonio, Mauro; Pica, Gennaro; … - In: Journal of economic psychology : research in economic … 38 (2013), pp. 90-103
Persistent link: https://www.econbiz.de/10010235679
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Application of frontal EEG asymmetry to advertising research
Ohme, Rafal; Reykowska, Dorota; Wiener, Dawid; … - In: Journal of economic psychology : research in economic … 31 (2010) 5, pp. 785-793
Persistent link: https://www.econbiz.de/10009272605
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Children's emergent preferences for soft drinks : stimulus-equivalence and transfer
Smeets, Paul M.; Barnes-Holmes, Dermot - In: Journal of economic psychology : research in economic … 24 (2003) 5, pp. 603-618
Persistent link: https://www.econbiz.de/10001800929
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Clustering in dividends : do managers rely on cognitive reference points?
Aerts, Walter; Van Campenhout, Geert; Van Caneghem, Tom - In: Journal of economic psychology : research in economic … 29 (2008) 3, pp. 276-284
Persistent link: https://www.econbiz.de/10003755145
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Psychological construal of economic behavior
Leiser, David; Azar, Ofer H.; Hadar, Liat - In: Journal of economic psychology : research in economic … 29 (2008) 5, pp. 762-776
Persistent link: https://www.econbiz.de/10003784588
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Indicators of personal financial debt using a multi-disciplinary behavioral model
Stone, Brice; Maury, Rosalinda Vasquez - In: Journal of economic psychology : research in economic … 27 (2006) 4, pp. 543-556
Persistent link: https://www.econbiz.de/10003350943
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Childrenś understanding of market forces
Leiser, David; Halachmi, Reut Beth - In: Journal of economic psychology : research in economic … 27 (2006) 1, pp. 6-19
Persistent link: https://www.econbiz.de/10003278053