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~isPartOf:"Journal of electronic commerce research : JECR"
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Journal of electronic commerce research : JECR
International journal of hospitality management
1,062
Journal of business research : JBR
694
Tourism management : research, policies, practice
432
International journal of contemporary hospitality management
394
Journal of retailing and consumer services
381
Technological forecasting & social change : an international journal
270
SpringerLink / Bücher
266
International journal of internet marketing and advertising : IJIMA
261
Journal of hospitality marketing & management
255
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
253
Journal of travel and tourism marketing
207
Information systems research : ISR
204
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
187
Tourism economics : the business and finance of tourism and recreation
177
Journal of advertising research
167
Management science : journal of the Institute for Operations Research and the Management Sciences
161
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
160
Psychology & marketing
160
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
158
Journal of marketing communications
155
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
155
International journal of advertising : the review of marketing communications
147
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
147
Tourism management perspectives : TMP
147
Journal of management information systems : JMIS
146
Springer eBook Collection
146
Electronic commerce research
138
International journal of electronic marketing and retailing : IJEMR
125
Industrial marketing management : the international journal for industrial and high-tech firms
121
The service industries journal
120
Journal of internet commerce
119
Cogent business & management
117
International journal of business information systems : IJBIS
112
Business horizons
106
Journal of hospitality and tourism insights
106
Journal of promotion management : innovations in planning and applied research
104
Journal of marketing
103
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
101
Journal of marketing management : MM
101
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1
Moderating effects of product heterogeneity between online word-of-mouth and hotel sales
Lu, Qi
;
Ye, Qiang
;
Law, Rob
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10010348272
Saved in:
2
The value of marketer-generated content on social network sites : media antecedents and behavioral responses
Martínez-Navarro, Jesús
;
Bigné Alcañiz, J. Enrique
- In:
Journal of electronic commerce research : JECR
18
(
2017
)
1
,
pp. 52-72
Persistent link: https://www.econbiz.de/10011669612
Saved in:
3
Consumer learning embedded in electronic word of mouth
Lu, Xiaoling
;
Li, Yuzhu
;
Zhang, Zhe
;
Rai, Bharatendra
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
4
,
pp. 300-316
Persistent link: https://www.econbiz.de/10010476761
Saved in:
4
Is this opinion leader's review useful? : peripheral cues for online review helpfulness
Zhu, Ling
;
Yin, Guopeng
;
He, Wei
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
4
,
pp. 267-280
Persistent link: https://www.econbiz.de/10010476763
Saved in:
5
Consumer-generated ads on Youtube : impacts of source credibility and need for cognition on attitudes, interactive behaviors, and
eWOM
Steffes Hansen, Sara
;
Lee, Jin Kyun
;
Lee, Shu-yueh
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 254-266
Persistent link: https://www.econbiz.de/10010424782
Saved in:
6
The reliability of online review helpfulness
Wan, Yun
;
Nakayama, Makoto
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 179-189
Persistent link: https://www.econbiz.de/10010424800
Saved in:
7
Modeling MGC strategies under extreme negative UGC
Qi, Jiayin
;
Qu, Qixing
;
Tan, Yong
;
Mu, Jifeng
- In:
Journal of electronic commerce research : JECR
15
(
2014
)
3
,
pp. 150-161
Persistent link: https://www.econbiz.de/10010424806
Saved in:
8
Comparing the impact of presentation format of consumer generated reviews on shoppers' decisions in an online social commerce environment
Diwanji, Vaibhav S.
;
Cortese, Juliann
- In:
Journal of electronic commerce research : JECR
22
(
2021
)
1
,
pp. 22-45
Persistent link: https://www.econbiz.de/10012519208
Saved in:
9
Whose and what content matters? : consumers' liking behavior toward advertisement in microblogs
Chu, Xiumin
;
Liu, Yezheng
;
Chen, Xiayu
;
Ling, Haifeng
- In:
Journal of electronic commerce research : JECR
21
(
2020
)
4
,
pp. 252-276
Persistent link: https://www.econbiz.de/10012404582
Saved in:
10
The effect of user-generated content quality on brand engagement : the mediating role of functional and emotional values
Jihad Mohammad
;
Farzana Quoquab
;
Thurasamy Ramayah
; …
- In:
Journal of electronic commerce research : JECR
21
(
2020
)
1
,
pp. 39-55
Persistent link: https://www.econbiz.de/10012295985
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