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Customer orientation, merchandising competencies, and financial performance of small fashion retailers in Bangkok
Chotekorakul, Warin; Nelson, James - In: Journal of fashion marketing and management 17 (2013) 2, pp. 225-242
Persistent link: https://www.econbiz.de/10009771277
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Internal key factors in export performance : a comparative analysis in the Italian and Spanish textile-clothing sector, Teil 1
Eusebio, Rossano; Llonch Andreu, Joan; Pilar López … - In: Journal of fashion marketing and management 11 (2007) 1, pp. 9-23
Persistent link: https://www.econbiz.de/10003428962
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Management perception and marketing strategy in export performance : a comparative analysis in Italian and Spanish textile-clothing sector (part 2)
Eusebio, Rossano; Llonch Andreu, Joan; Pilar López … - In: Journal of fashion marketing and management 11 (2007) 1, pp. 24-40
Persistent link: https://www.econbiz.de/10003428972
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The operationalisation of international fashion retailer success
Wigley, Stephen; Moore, Christopher M. - In: Journal of fashion marketing and management 11 (2007) 2, pp. 281-296
Persistent link: https://www.econbiz.de/10003472709
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Apparel import intermediaries' secrets to success : redefining success in a hyper-dynamic environment
Dyer, Barbara; Ha-Brookshire, Jung E. - In: Journal of fashion marketing and management 12 (2008) 1, pp. 51-67
Persistent link: https://www.econbiz.de/10003696362
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Electronic integration in the apparel industry: the Charles Vögele case
Mossinkoff, Marco R. H.; Stockert, Andreas M. - In: Journal of fashion marketing and management 12 (2008) 1, pp. 90-104
Persistent link: https://www.econbiz.de/10003696377
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Market-facing strategic alliances in the fashion sector
Wigley, Stephen M.; Provelengiou, Aikaterini-Konstantina - In: Journal of fashion marketing and management 15 (2011) 2, pp. 141-162
Persistent link: https://www.econbiz.de/10009232533
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Fashion collaboration or collision? : examining the match-up effect in co-marketing alliances
Ahn, SooKyoung; Kim, HaeJung; Forney, Judith A. - In: Journal of fashion marketing and management 14 (2010) 1, pp. 6-20
Persistent link: https://www.econbiz.de/10003958634
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Brand image inconsistencies of luxury fashion brands : a buyer-seller exchange situation model of Hugo Boss Australia
Matthiesen, Insa-Mascha; Phau, Ian - In: Journal of fashion marketing and management 14 (2010) 2, pp. 202-218
Persistent link: https://www.econbiz.de/10003985962
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An exploration of fashion retailer own brand strategies
McColl, Julie; Moore, Christopher M. - In: Journal of fashion marketing and management 15 (2011) 1, pp. 91-107
Persistent link: https://www.econbiz.de/10008990985