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Validating fashion brand centrality scale amongst young adults
Sarkar, Abhigyan; Sarkar, Juhi Gahlot - In: Journal of fashion marketing and management 21 (2017) 1, pp. 133-156
Persistent link: https://www.econbiz.de/10011703074
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Media influence, fashion, and shopping : a gender perspective
Shepard, Arlesa; Pookulangara, Sanjukta; Kinley, Tammy R.; … - In: Journal of fashion marketing and management 20 (2016) 1, pp. 4-18
Persistent link: https://www.econbiz.de/10011575244
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Negotiating Muslim masculinity : andorpynous spaces within feminized fashion
Al-Mutawa, Fajer Saleh - In: Journal of fashion marketing and management 20 (2016) 1, pp. 19-33
Persistent link: https://www.econbiz.de/10011575245
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Clothing consumption culture of a neo-tribe : gay professionals within the subculture of gay consumers
Aung, May; Sha, Ou - In: Journal of fashion marketing and management 20 (2016) 1, pp. 34-53
Persistent link: https://www.econbiz.de/10011575248
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Personality and fashion consumption : a conceptual framework in the Indian context
Saran, Rashmita; Roy, Subhadip; Sethuraman, Raj - In: Journal of fashion marketing and management 20 (2016) 2, pp. 157-176
Persistent link: https://www.econbiz.de/10011575483
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User engagement in social media : an explorative study of Swedish fashion brands
Geissinger, Andrea; Laurell, Christofer - In: Journal of fashion marketing and management 20 (2016) 2, pp. 177-190
Persistent link: https://www.econbiz.de/10011575484
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Exploration of factors influencing body image satisfaction and purchase intent : millennial females
Rieke, Sara Emma; Fowler, Deborah Clay; Chang, Hyo Jung; … - In: Journal of fashion marketing and management 20 (2016) 2, pp. 208-229
Persistent link: https://www.econbiz.de/10011575486
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Online consumer behaviour of mass-customised apparel products : a hierarchy of traits approach
Ribeiro, Liliana Simões; Duarte, Paulo Alexandre Oliveira - In: Journal of fashion marketing and management 21 (2017) 2, pp. 158-171
Persistent link: https://www.econbiz.de/10011661959
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Are the factors affecting satisfaction and actual purchase the same? : comparisons between unplanned and planned purchase
Yang, Sujin; Lee, Yun Jung - In: Journal of fashion marketing and management 21 (2017) 2, pp. 172-186
Persistent link: https://www.econbiz.de/10011661963
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Male apparel disposal : case study of consignment versus donation
Bubna, Jenna M.; Norum, Pamela S. - In: Journal of fashion marketing and management 21 (2017) 2, pp. 235-246
Persistent link: https://www.econbiz.de/10011661981