Narrow search
Showing 1 - 10 of 76
Cover Image
Do investors show an attentional bias toward past performance? : an eye-tracking experiment on visual attention to mutual fund disclosures in simplified fund prospectuses
Hüsser, Andreas; Wirth, Werner - In: Journal of financial services marketing : JFSM 19 (2014) 3, pp. 169-185
Persistent link: https://www.econbiz.de/10010497766
Cover Image
Comparison websites in UK retail financial services
Laffey, Des; Gandy, Anthony - In: Journal of financial services marketing : JFSM 14 (2009/10) 2, pp. 173-186
Persistent link: https://www.econbiz.de/10003898941
Cover Image
The effects of perceived salesperson listening effectiveness in the financial industry
Bergeron, Jasmin; Laroche, Michel - In: Journal of financial services marketing : JFSM 14 (2009/10) 1, pp. 6-25
Persistent link: https://www.econbiz.de/10003903403
Cover Image
Personal acquaintances and salespeople in financial services : differences between customers and friends
Bäckström, Lars; Pitt, Leyland F.; Campbell, Colin; … - In: Journal of financial services marketing : JFSM 14 (2009/10) 1, pp. 26-39
Persistent link: https://www.econbiz.de/10003903410
Cover Image
Speaking my language?
Wood, Andy - In: Journal of financial services marketing : JFSM 14 (2009/10) 1, pp. 92-97
Persistent link: https://www.econbiz.de/10003903433
Cover Image
The importance of focus for generating customer value
Breur, Tom - In: Journal of financial services marketing : JFSM 11 (2006/07) 1, pp. 64-71
Persistent link: https://www.econbiz.de/10003458175
Cover Image
Developing an innovation orientation in financial services organisations
Dobni, Christopher Brooke - In: Journal of financial services marketing : JFSM 11 (2006/07) 2, pp. 166-179
Persistent link: https://www.econbiz.de/10003458305
Cover Image
An analysis of financial services brand marks
Miller, Darryl W.; Foust, Jacque E.; Kilic, Ozcan - In: Journal of financial services marketing : JFSM 11 (2006/07) 3, pp. 257-267
Persistent link: https://www.econbiz.de/10003470339
Cover Image
Consideration sets for financial services brands
Dawes, John; Mundt, Kerry; Sharp, Byron - In: Journal of financial services marketing : JFSM 14 (2009/10) 3, pp. 190-202
Persistent link: https://www.econbiz.de/10003916755
Cover Image
How to lengthen, deepen and broaden customer-firm relationships with online financial services?
Liang, Chiung-ju; Chen, Hui-ju - In: Journal of financial services marketing : JFSM 14 (2009/10) 3, pp. 218-231
Persistent link: https://www.econbiz.de/10003916764