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culture
12
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7
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5
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Journal of global marketing
IZA Discussion Papers
166
MPRA Paper
104
Journal of cultural economics
99
Discussion paper series / IZA
84
Journal of business research : JBR
83
Journal of economic behavior & organization : JEBO
64
CESifo Working Paper
62
CESifo working papers
51
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
49
CEPR Discussion Papers
47
Cross Cultural Management: An International Journal
42
Journal of Business Ethics
41
Discussion papers / CEPR
36
NBER working paper series
36
Working paper / National Bureau of Economic Research, Inc.
34
International Journal of Social Economics
33
Strategic HR Review
33
Journal of business ethics : JOBE
32
Journal of world business : JWB
32
International Journal of Culture, Tourism and Hospitality Research
31
SpringerLink / Bücher
31
The journal of socio-economics
30
International journal of cross cultural management
29
NBER Working Paper
29
Post-Print / HAL
29
Tourism management : research, policies, practice
29
CESifo Working Paper Series
28
Economics Papers from University Paris Dauphine
27
International business review : the official journal of the European International Business Academy
27
Journal of comparative economics : the journal of the Association for Comparative Economic Studies
27
Working Paper
27
Institute of European Studies, Working Paper Series
26
Journal of Cultural Economics
26
International Marketing Review
25
Handbook of cultural intelligence : theory, measurement, and applications
24
Journal of international consumer marketing
24
Journal of Happiness Studies
23
Journal of Management Development
22
Sociological Research Online
22
The American journal of economics and sociology
22
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ECONIS (ZBW)
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1
The role of
culture
in creative execution in celebrity endorsement : the cross-cultural study
Um, Nam-hyun
- In:
Journal of global marketing
26
(
2013
)
3
,
pp. 155-172
Persistent link: https://www.econbiz.de/10010189495
Saved in:
2
Culture
and the star-power strategy : comparing American and Korean response to celebrity-endorsed advertising
Choi, Jin-A.
;
Lewis, Robert
- In:
Journal of global marketing
30
(
2017
)
1
,
pp. 3-11
Persistent link: https://www.econbiz.de/10011779365
Saved in:
3
The role of the advertising agency in the cultural message content of advertisements : a comparison of the Middle East and the United States
Kalliny, Morris
;
Ghanem, Salma
- In:
Journal of global marketing
22
(
2009
)
4
,
pp. 313-328
Persistent link: https://www.econbiz.de/10003899965
Saved in:
4
A comparative analysis of Arab and US cultural values on the web
Chun, Wootae
;
Singh, Nitish
;
Sobh, Rana
;
Benmamoun, Mamoun
- In:
Journal of global marketing
28
(
2015
)
2
,
pp. 99-112
Persistent link: https://www.econbiz.de/10011284956
Saved in:
5
The efficacy of cultural intelligence for adaptive selling behaviors in cross-cultural selling : the moderating effect of trait mindfulness
Charoensukmongkol, Peerayuth
- In:
Journal of global marketing
33
(
2020
)
3
,
pp. 141-157
Persistent link: https://www.econbiz.de/10012260088
Saved in:
6
Cultural meaning, advertising, and national
culture
: a four-country study
Czarnecka, Barbara
;
Brennan, Ross
;
Keles, Serap
- In:
Journal of global marketing
31
(
2018
)
1
,
pp. 4-17
Persistent link: https://www.econbiz.de/10011963049
Saved in:
7
Cultural fit and the choice of international market entry scale of Chinese firms
Qiu, Tianjiao
;
Homer, Pamela Miles
- In:
Journal of global marketing
31
(
2018
)
5
,
pp. 308-323
Persistent link: https://www.econbiz.de/10011963154
Saved in:
8
Determinants and effects of cultural context : a review, conceptual model, and propositions
Manrai, Lalita A.
;
Manrai, Ajay K.
;
Lascu, Dana
; …
- In:
Journal of global marketing
32
(
2019
)
2
,
pp. 67-82
Persistent link: https://www.econbiz.de/10012201010
Saved in:
9
Culture
and international marketing : a sub-Saharan African context
Darley, William K.
;
Luethge, Denise J.
;
Blankson, Charles
- In:
Journal of global marketing
26
(
2013
)
4
,
pp. 188-202
Persistent link: https://www.econbiz.de/10010199649
Saved in:
10
The influence of cultural orientation and communication style on consumer behavior : a comparative study of the Arab world and the United States
Kalliny, Morris
;
Ghanem, Salma
;
Kalliny, Mary
- In:
Journal of global marketing
27
(
2014
)
3
,
pp. 145-160
Persistent link: https://www.econbiz.de/10010404377
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