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Relationship marketing, customer satisfaction and loyalty : a theoretical and empirical analysis from an Asian perspective
Ndubisi, Nelson Oly; Malhotra, Naresh K.; Chan Kok Wah - In: Journal of international consumer marketing 21 (2009) 1, pp. 5-16
Persistent link: https://www.econbiz.de/10003890671
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Examining uncertainty avoidance, relationship quality, and customer loyalty in two cultures
Ndubisi, Nelson Oly; Malhotra, Naresh K.; Ulas, Dilber; … - In: Journal of international consumer marketing 24 (2012) 5, pp. 320-337
Persistent link: https://www.econbiz.de/10009778699
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Relationship Marketing, Customer Satisfaction and Loyalty: A Theoretical and Empirical Analysis From an Asian Perspective
Ndubisi, Nelson Oly; Malhotra, Naresh; Wah, Chan Kok - In: Journal of international consumer marketing 21 (2009) 1, pp. 5-16
Persistent link: https://www.econbiz.de/10008241068
Cover Image
Relationship Marketing, Customer Satisfaction and Loyalty: A Theoretical and Empirical Analysis From an Asian Perspective
Ndubisi, Nelson Oly; Malhotra, Naresh; Wah, Chan Kok - In: Journal of international consumer marketing 21 (2008) 1, pp. 5-16
Persistent link: https://www.econbiz.de/10008172378
Cover Image
Examining Uncertainty Avoidance, Relationship Quality, and Customer Loyalty in Two Cultures
Ndubisi, Nelson Oly; Malhotra, Naresh K.; Ulas, Dilber; … - In: Journal of international consumer marketing 24 (2012) 5, pp. 320-337
Persistent link: https://www.econbiz.de/10010051504
Cover Image
Relationship Marketing, Customer Satisfaction and Loyalty: A Theoretical and Empirical Analysis From an Asian Perspective
Ndubisi, Nelson Oly; Malhotra, Naresh K.; Wah, Chan Kok - In: Journal of international consumer marketing 21 (2008) 1, pp. 5-17
Persistent link: https://www.econbiz.de/10009266542