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Multiple collective identities of Far Eastern Russians and their choice of Asian versus European brands
Han, C. M.; Khvoynitskaya, Polina - In: Journal of international consumer marketing 27 (2015) 5, pp. 403-413
Persistent link: https://www.econbiz.de/10011410277
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A cross-cultural analysis of impulsive and compulsive buying behaviors among Israeli and US consumers : the influence of personal traits and cultural values
Shoham, Aviv; Gavish, Yossi; Segev, Sigal - In: Journal of international consumer marketing 27 (2015) 3, pp. 187-206
Persistent link: https://www.econbiz.de/10011306312
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Exploring the impact of acculturation and ethnic identity on Korean US residents' consumption behaviors of utilitarian versus hedonic products
Jun, Jong Woo; Ham, Chang-Dae; Park, Jae Hee - In: Journal of international consumer marketing 26 (2014) 1, pp. 2-13
Persistent link: https://www.econbiz.de/10010344874
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Deliberate self-indulgence versus involuntary loss of self-control : toward a robust cross-cultural consumer impulsiveness scale
Sharma, Piyush; Sivakumaran, Bharadhwaj; Marshall, Roger - In: Journal of international consumer marketing 23 (2011) 3/4, pp. 229-245
Persistent link: https://www.econbiz.de/10009270621
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A cross-cultural analysis of consumers’ conspicuous consumption of branded fashion accessories
Souiden, Nizar; M’Saad, Bouthaina; Pons, Frank - In: Journal of international consumer marketing 23 (2011) 5, pp. 329-343
Persistent link: https://www.econbiz.de/10009383487
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A holistic approach to investigate consumer's attitude toward foreign products : role of country personality, self-congruity, product image and ethnocentrism
Aktan, Murat; Anjam, Mahwish - In: Journal of international consumer marketing 34 (2022) 2, pp. 151-167
Persistent link: https://www.econbiz.de/10013167317
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The role of self-construal and competitiveness in consumers' self-brand connection with domestic vs. foreign brands
Fazli-Salehi, Reza; Torres, Ivonne M.; Madadi, Rozbeh; … - In: Journal of international consumer marketing 33 (2021) 3, pp. 319-337
Persistent link: https://www.econbiz.de/10012515192
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Possession attachment toward global brands : how the "world of Barbie" is shaping the mindsets of millennial girls
Wagner, Udo; Jacob, Isaac; Khanna, Monica; Rai, Krupa A. - In: Journal of international consumer marketing 33 (2021) 4, pp. 434-451
Persistent link: https://www.econbiz.de/10012607777
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Choosing identity in the global cultural supermarket : the German consumption of the Afro-Brazilian Capoeira
Rocha, Mariana Bussab Porto da; Strehlau, Vivian Iara - In: Journal of international consumer marketing 32 (2020) 3, pp. 194-209
Persistent link: https://www.econbiz.de/10012259375
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The effect of self- and public-based evaluations on brand purchasing : the interplay of independent and interdependent self-construal
Sugitani, Yoko - In: Journal of international consumer marketing 30 (2018) 4, pp. 235-243
Persistent link: https://www.econbiz.de/10011965978