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~isPartOf:"Journal of internet commerce"
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Internet marketing
77
Online-Marketing
77
Social Web
76
Social web
76
Consumer behaviour
74
Konsumentenverhalten
74
Online retailing
30
Online-Handel
30
Viral marketing
29
Virales Marketing
29
E-commerce
28
Electronic Commerce
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23
Relationship marketing
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Brand management
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Markenführung
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social media
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Confidence
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Advertising effects
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Brand image
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Markenimage
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Werbewirkung
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trust
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Aiken, K. Damon
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Journal of internet commerce
Journal of business research : JBR
685
Journal of retailing and consumer services
369
Technological forecasting & social change : an international journal
294
SpringerLink / Bücher
277
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
261
International journal of internet marketing and advertising : IJIMA
261
Information systems research : ISR
219
International journal of hospitality management
192
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
188
Tourism management : research, policies, practice
180
Management science : journal of the Institute for Operations Research and the Management Sciences
173
Journal of advertising research
162
Springer eBook Collection
162
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
160
Psychology & marketing
157
Journal of marketing communications
154
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
154
Journal of management information systems : JMIS
150
International journal of advertising : the review of marketing communications
148
Electronic commerce research
147
International journal of electronic marketing and retailing : IJEMR
123
Business horizons
120
Journal of travel and tourism marketing
119
Industrial marketing management : the international journal for industrial and high-tech firms
117
International journal of business information systems : IJBIS
110
Cogent business & management
107
Journal of electronic commerce research : JECR
105
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
103
Journal of marketing
103
Journal of promotion management : innovations in planning and applied research
103
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
102
Journal of marketing management : MM
100
International journal of electronic commerce : IJEC
98
Management information systems : mis quarterly
95
International journal of contemporary hospitality management
94
CESifo working papers
93
International journal of technology marketing : IJTMkt
92
The journal of product & brand management
92
International journal of advertising : the quarterly review of marketing communications
90
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ECONIS (ZBW)
119
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1
Online customer engagement through blogs in India
Verma, Sanjeev
- In:
Journal of internet commerce
13
(
2014
)
1/4
,
pp. 282-301
Persistent link: https://www.econbiz.de/10010474776
Saved in:
2
Trajectory and research opportunities on consumer brand engagement in social networking sites
Nery, Maria Martins Rebouças
;
Sincorá, Larissa Alves
; …
- In:
Journal of internet commerce
20
(
2021
)
4
,
pp. 479-507
Persistent link: https://www.econbiz.de/10012801975
Saved in:
3
Online product review impact : the relative effects of review credibility and review relevance
Mumuni, Alhassan G.
;
O'Reilly, Kelley
;
MacMillan, Amy
; …
- In:
Journal of internet commerce
19
(
2020
)
2
,
pp. 153-191
Persistent link: https://www.econbiz.de/10012258242
Saved in:
4
Reconceptualizing determinants of consumer attitudes toward social commerce sites
Pacheco, Barney G.
;
Jaipaul-O'Garro, Rhonda
- In:
Journal of internet commerce
19
(
2020
)
2
,
pp. 192-211
Persistent link: https://www.econbiz.de/10012258243
Saved in:
5
Linking customer engagement to trust and word-of-mouth on Facebook brand communities : an empirical study
Islam, Jamid Ul
;
Rahman, Zillur
- In:
Journal of internet commerce
15
(
2016
)
1
,
pp. 40-58
Persistent link: https://www.econbiz.de/10011636431
Saved in:
6
Social media influencers as mediators of commercial messages
Vanninen, Heini
;
Mero, Joel
;
Kantamaa, Eveliina
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. S4-S27
Persistent link: https://www.econbiz.de/10014287951
Saved in:
7
Influencer marketing : role of influencer credibility and congruence on brand attitude and ewom
Dhun
;
Dangi, Hamendra Kumar
- In:
Journal of internet commerce
22
(
2023
)
1
,
pp. S28-S72
Persistent link: https://www.econbiz.de/10014287956
Saved in:
8
Viral advertising : definitional review and synthesis
Petrescu, Maria
;
Korgaonkar, Pradeep
- In:
Journal of internet commerce
10
(
2011
)
1/4
,
pp. 208-226
Persistent link: https://www.econbiz.de/10009485810
Saved in:
9
A netnographic study of eWOM motivations to articulate dining experiences
Chung, Jin-young
;
Kim, Yeong Gug
- In:
Journal of internet commerce
14
(
2015
)
4
,
pp. 455-475
Persistent link: https://www.econbiz.de/10011432518
Saved in:
10
Perceived helpfulness, perceived trustworthiness, and their impact upon social commerce users’ intention to seek shopping recommendations
Qin, Li
;
Kong, Sue
- In:
Journal of internet commerce
14
(
2015
)
4
,
pp. 492-508
Persistent link: https://www.econbiz.de/10011432520
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