Similar Search Results

Bauer, Hans H. - In: Wirtschaftswissenschaftliches Studium : WiSt ; … 23 (1994) 9, pp. 434-439

Persistent link: https://www.econbiz.de/10001169698

Risselada, Hans; Verhoef, Peter C.; Bijmolt, Tammo H. A. - In: Journal of marketing 78 (2014) 2, pp. 52-68

Persistent link: https://www.econbiz.de/10010345572

Seilheimer, Christian; Herrmann, Andreas; Huber, Frank - In: Wirtschaftswissenschaftliches Studium : WiSt ; … 31 (2002) 2, pp. 80-84

Persistent link: https://www.econbiz.de/10001642940

Wricke, Martin; Herrmann, Andreas; Huber, Frank - In: Wirtschaftswissenschaftliches Studium : WiSt ; … 29 (2000) 12, pp. 692-697

Persistent link: https://www.econbiz.de/10001535607

Haan, Evert de; Kannan, P. K.; Verhoef, Peter C.; … - In: Journal of marketing 82 (2018) 5, pp. 1-19

Persistent link: https://www.econbiz.de/10011912137

Lemon, Katherine N.; Verhoef, Peter C. - In: Journal of marketing 80 (2016) 6, pp. 69-96

Persistent link: https://www.econbiz.de/10011621578

Warren, Caleb; Batra, Rajeev; Loureiro, Sandra Maria Correia - In: Journal of marketing 83 (2019) 5, pp. 36-56

Persistent link: https://www.econbiz.de/10012176123