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~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
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Journal of marketing management : JMM ; journal of the Academy of Marketing
European journal of marketing : EJM
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International journal of retail & distribution management
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Journal of marketing management : MM
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Journal of business research : JBR
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Psychology & marketing
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International journal of business and globalisation : IJBG
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The journal of brand management : an international journal
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Corporate communications : an international journal
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International journal of market research : JMRS ; the journal of the Market Research Society
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Journal of consumer behaviour : an international research review
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Qualitative Market Research: An International Journal
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Fresh perspectives on brand management : editorial
Baumgarth, Carsten
;
Boltz, Dirk-Mario
;
Schmidt, Holger J.
; …
- In:
Journal of marketing management : JMM ; journal of the …
36
(
2020
)
11/12
,
pp. 973-980
Persistent link: https://www.econbiz.de/10012395417
Saved in:
2
Fresh perspectives on brands
Baumgarth, Carsten
(
ed.
);
Boltz, Dirk-Mario
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012395599
Saved in:
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