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~isPartOf:"Journal of marketing management : MM"
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Journal of marketing management : MM
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Understanding digital content marketing
Rowley, Jennifer
- In:
Journal of marketing management : MM
24
(
2008
)
5/6
,
pp. 517-540
Persistent link: https://www.econbiz.de/10003746665
Saved in:
2
A practitioner-led strategic place brand-management model
Hanna, Sonya
;
Rowley, Jennifer
- In:
Journal of marketing management : MM
29
(
2013
)
15/16
,
pp. 1782-1815
Persistent link: https://www.econbiz.de/10010235013
Saved in:
3
Customer-perceived value in business-to-business relationships : a study of software customers
Parry, Sara
;
Rowley, Jennifer
;
Jones, Rosalind
; …
- In:
Journal of marketing management : MM
28
(
2012
)
7/8
,
pp. 887-911
Persistent link: https://www.econbiz.de/10009577001
Saved in:
4
Towards a strategic place brand-management model
Hanna, Sonya
;
Rowley, Jennifer
- In:
Journal of marketing management : MM
27
(
2011
)
5/6
,
pp. 458-476
Persistent link: https://www.econbiz.de/10009159931
Saved in:
5
Strategic network marketing in technology SMEs
Jones, Rosalind
;
Suoranta, Mari
;
Rowley, Jennifer
- In:
Journal of marketing management : MM
29
(
2013
)
5/6
,
pp. 671-697
Persistent link: https://www.econbiz.de/10009776454
Saved in:
6
Customer-perceived value in business-to-business relationships: A study of software customers
Parry, Sara
;
Rowley, Jennifer
;
Jones, Rosalind
; …
- In:
Journal of marketing management : MM
28
(
2012
)
7
,
pp. 887-912
Persistent link: https://www.econbiz.de/10009994554
Saved in:
7
Strategic network marketing in technology SMEs
Jones, Rosalind
;
Suoranta, Mari
;
Rowley, Jennifer
- In:
Journal of marketing management : MM
29
(
2013
)
5
,
pp. 671-697
Persistent link: https://www.econbiz.de/10010135408
Saved in:
8
Understanding digital content marketing
Rowley, Jennifer
- In:
Journal of marketing management : MM
24
(
2008
)
5-6
,
pp. 517-540
Persistent link: https://www.econbiz.de/10008085539
Saved in:
9
Understanding digital content marketing
Rowley, Jennifer
- In:
Journal of marketing management : MM
24
(
2008
)
5
,
pp. 517-541
Persistent link: https://www.econbiz.de/10008416627
Saved in:
10
Towards a strategic place brand-management model
Hanna, Sonya
;
Rowley, Jennifer
- In:
Journal of marketing management : MM
27
(
2011
)
5
,
pp. 458-477
Persistent link: https://www.econbiz.de/10008995020
Saved in:
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