Narrow search
Showing 1 - 10 of 367
Cover Image
Big Data is watching you : opportunities and challenges from the perspective of young adult consumers in Russia
Lichy, Jessica; Kachour, Maher; Khvatova, Tatiana - In: Journal of marketing management : MM 33 (2017) 9/10, pp. 719-741
Persistent link: https://www.econbiz.de/10011746380
Cover Image
Consumer-managed profiling : a contemporary interpretation of privacy in buyer-seller interactions
Reppel, Alexander E.; Szmigin, Isabelle - In: Journal of marketing management : MM 26 (2010) 3/4, pp. 321-342
Persistent link: https://www.econbiz.de/10003984942
Cover Image
Redistributed consumer desire in digital virtual worlds of consumption
Denegri-Knott, Janice; Molesworth, Mike - In: Journal of marketing management : MM 29 (2013) 13/14, pp. 1561-1579
Persistent link: https://www.econbiz.de/10010230046
Cover Image
How are young music artists configuring their media and sales platforms in the digital age?
Leenders, Mark A. A. M.; Farrell, Mark A.; Zwaan, Koos; … - In: Journal of marketing management : MM 31 (2015) 17/18, pp. 1799-1817
Persistent link: https://www.econbiz.de/10011406202
Cover Image
The dividualised consumer : skeching the new mask of the consumer
Cluley, Robert; Brown, Stephen D. - In: Journal of marketing management : MM 31 (2015) 1/2, pp. 107-122
Persistent link: https://www.econbiz.de/10010511380
Cover Image
Brand identity and online self-customisation usefulness perception
He, Hongwei; Harris, Lloyd C.; Wang, Weiyue; Haider, Kamran - In: Journal of marketing management : MM 32 (2016) 13/14, pp. 1308-1332
Persistent link: https://www.econbiz.de/10011585855
Cover Image
Online service quality : content and process of analysis
Piercy, Niall - In: Journal of marketing management : MM 30 (2014) 7/8, pp. 747-785
Persistent link: https://www.econbiz.de/10010375796
Cover Image
E-marketing services and e-marketing performance : the roles of innovation, knowledge complexity and environmental turbulence in influencing the relationship
Chong, Woon Kian; Bian, Dong; Zhang, Nan - In: Journal of marketing management : MM 32 (2016) 1/2, pp. 149-178
Persistent link: https://www.econbiz.de/10011438602
Cover Image
Metaverse-retail service quality : a future framework for retail service quality in the 3D internet
Gadalla, Eman; Keeling, Kathy; Abosag, Ibrahim - In: Journal of marketing management : MM 29 (2013) 13/14, pp. 1493-1517
Persistent link: https://www.econbiz.de/10010230102
Cover Image
Consumer intentions to falsify personal information online : unethical or justifiable?
Punj, Girish - In: Journal of marketing management : MM 33 (2017) 15/16, pp. 1402-1412
Persistent link: https://www.econbiz.de/10011850421