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Consumer ethnicity three decades after : a TCR agenda
Visconti, Luca M.; Jafari, Aliakbar; Batat, Wided; … - In: Journal of marketing management : MM 30 (2014) 17/18, pp. 1882-1922
Persistent link: https://www.econbiz.de/10010466391
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Disadvantaged consumers' experiences of marketplace discrimination in customer services
Walsh, Gianfranco - In: Journal of marketing management : MM 25 (2009) 1/2, pp. 143-169
Persistent link: https://www.econbiz.de/10003831032
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Tribal motivation in sponsorship and its influence on sponsor relationship development and corporate identity
Garry, Tony; Broderick, Anne J.; Lahiffe, Katy - In: Journal of marketing management : MM 24 (2008) 9/10, pp. 959-977
Persistent link: https://www.econbiz.de/10003786751
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Are we fooling ourselves when we talk about ethnic homogeneity? : the case of religion and ethnic subdivisions amongst Indians living in Britain
Lindridge, Andrew - In: Journal of marketing management : MM 26 (2010) 5/6, pp. 441-472
Persistent link: https://www.econbiz.de/10003995626
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"Elephants can't gallop" : performativity, knowledge and power in the market for lay-investing
Roscoe, Philip - In: Journal of marketing management : MM 31 (2015) 1/2, pp. 193-218
Persistent link: https://www.econbiz.de/10010511364
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Myriam's "adverteasing" : on the performative power of marketing promises
Cochoy, Franck - In: Journal of marketing management : MM 31 (2015) 1/2, pp. 123-140
Persistent link: https://www.econbiz.de/10010511378
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Barriers to advancing the science and practice of marketing
Baron, Andrew Scott; Zaltman, Gerald; Olson, Jerry C. - In: Journal of marketing management : MM 33 (2017) 11/12, pp. 893-908
Persistent link: https://www.econbiz.de/10011753466
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Marketing, violence and social cohesion : first steps to a conceptual approach to the understanding of the normalising role of marketing
Bouchet, Dominique - In: Journal of marketing management : MM 34 (2018) 11/12, pp. 1048-1062
Persistent link: https://www.econbiz.de/10011962134
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Envisioning consumers : how videography can contribute to marketing knowledge
Belk, Russell W.; Caldwell, Marylouise; Devinney, … - In: Journal of marketing management : MM 34 (2018) 5/6, pp. 432-458
Persistent link: https://www.econbiz.de/10011934543
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Fashion creation and diffusion : the institution of marketing
Atik, Deniz; Firat, A. Fuat - In: Journal of marketing management : MM 29 (2013) 7/8, pp. 836-860
Persistent link: https://www.econbiz.de/10009790972