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~isPartOf:"Journal of marketing research : JMR"
~subject:"Interview"
~type_genre:"Article in journal"
~type_genre:"Collection of articles written by one author"
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Interview
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10
Market research
8
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8
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3
Consumer behaviour
3
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3
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Baumgartner, Hans
4
Jong, Martijn G. de
2
Steenkamp, Jan-Benedict E. M.
2
Weijters, Bert
2
Adigüzel, Feray
1
Allenby, Greg M.
1
Fox, Jean-Paul
1
Gal, David
1
Groenen, Patrick J. F.
1
Herk, Hester van
1
Homburg, Christian
1
Klarmann, Martin
1
Niedrich, Ronald W.
1
Otter, Thomas
1
Pieters, Rik
1
Reimann, Martin
1
Rosmalen, Joost van
1
Rucker, Derek D.
1
Schilke, Oliver
1
Swain, Scott D.
1
Weathers, Danny
1
Wedel, Michel
1
Zandt, Trish van
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Journal of marketing research : JMR
The international journal of human resource management
38
Journal of business and psychology
27
Qualitative research in organizations and management : an international journal
23
Journal of business research : JBR
21
International journal of market research : JMRS ; the journal of the Market Research Society
20
Qualitative market research : an international journal
19
Journal of marketing management : MM
16
Journal of consumer behaviour : an international research review
15
International journal of market research
14
International public management journal
14
Journal of consumer behaviour
14
Methoden, Daten, Analysen : mda ; Zeitschrift für empirische Sozialforschung
13
Academy of Management journal : AMJ
12
Organizational research methods : ORM
12
Journal of management inquiry
11
Applied economics letters
10
Betriebswirtschaftliche Forschung und Praxis : BFuP
10
British journal of management
10
Journal of personnel psychology
10
Tourism management : research, policies, practice
10
Corporate finance : Finanzierung, Kapitalmarkt, Bewertung, Mergers & Acquisitions
9
Economic sociology : perspectives and conversations
9
Economie et statistique
9
Intereconomics : review of European economic policy
9
Journal of marketing theory and practice : JMTP
9
Management communication quarterly : an international journal
9
The journal of product innovation management : an international publication of the Product Development & Management Association
9
The journal of socio-economics
9
Die Betriebswirtschaft : DBW
8
Economics letters
8
International journal of selection and assessment
8
Jahrbuch der Absatz- und Verbrauchsforschung
8
Journal for labour market research
8
Journal of air transport management
8
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
8
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
8
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
8
Planung & Analyse : Zeitschrift für Marktforschung und Marketing
8
R & D management
8
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ECONIS (ZBW)
10
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1
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10
of
10
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date (newest first)
date (oldest first)
1
Misresponse to
survey
questions : a conceptual framework and empirical test of the effects of reversals, negations, and polar opposite core concepts
Baumgartner, Hans
;
Weijters, Bert
;
Pieters, Rik
- In:
Journal of marketing research : JMR
55
(
2018
)
6
,
pp. 869-883
Persistent link: https://www.econbiz.de/10011971270
Saved in:
2
An integrated model of discrete choice and response time
Otter, Thomas
;
Allenby, Greg M.
;
Zandt, Trish van
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 593-607
Persistent link: https://www.econbiz.de/10003770584
Saved in:
3
Split questionnaire design for massive surveys
Adigüzel, Feray
;
Wedel, Michel
- In:
Journal of marketing research : JMR
45
(
2008
)
5
,
pp. 608-617
Persistent link: https://www.econbiz.de/10003770587
Saved in:
4
Identifying responses styles : a latent-class bilinear multinominal logit model
Rosmalen, Joost van
;
Herk, Hester van
;
Groenen, Patrick …
- In:
Journal of marketing research : JMR
47
(
2010
)
1
,
pp. 157-172
Persistent link: https://www.econbiz.de/10003947453
Saved in:
5
Socially desirable response tendencies in
survey
research
Steenkamp, Jan-Benedict E. M.
;
Jong, Martijn G. de
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
2
,
pp. 199-214
Persistent link: https://www.econbiz.de/10003965457
Saved in:
6
What drives key informant accuracy?
Homburg, Christian
;
Klarmann, Martin
;
Reimann, Martin
; …
- In:
Journal of marketing research : JMR
49
(
2012
)
4
,
pp. 594-608
Persistent link: https://www.econbiz.de/10009580796
Saved in:
7
Misresponse to reversed and negated items in surveys : a review
Weijters, Bert
;
Baumgartner, Hans
- In:
Journal of marketing research : JMR
49
(
2012
)
5
,
pp. 737-747
Persistent link: https://www.econbiz.de/10009659272
Saved in:
8
Answering the unasked question : response substitution in consumer surveys
Gal, David
;
Rucker, Derek D.
- In:
Journal of marketing research : JMR
48
(
2011
)
1
,
pp. 185-195
Persistent link: https://www.econbiz.de/10008858625
Saved in:
9
Using item response theory to measure extreme response style in marketing research : a global investigation
Jong, Martijn G. de
;
Steenkamp, Jan-Benedict E. M.
; …
- In:
Journal of marketing research : JMR
45
(
2008
)
1
,
pp. 104-115
Persistent link: https://www.econbiz.de/10003696876
Saved in:
10
Assessing three sources of misresponse to reversed likert items
Swain, Scott D.
;
Weathers, Danny
;
Niedrich, Ronald W.
- In:
Journal of marketing research : JMR
45
(
2008
)
1
,
pp. 116-131
Persistent link: https://www.econbiz.de/10003696881
Saved in:
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