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Green, Paul E.
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Journal of marketing research : JMR
Journal of modelling in management
15
Marketing Science
13
Fundamentals of marketing research ; Vol. 6
11
Management science : journal of the Institute for Operations Research and the Management Sciences
10
Management Science
9
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Legends in marketing
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Marketing research and modeling : progress and prospects; a tribute to Paul E. Green
7
Strategic management journal
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing
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Business Horizons
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Business horizons
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Computational Statistics & Data Analysis
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International Series in Quantitative Marketing
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Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
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Journal of the Market Research Society : JMRS
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Marketing letters : a journal of research in marketing
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Marketing models : quantitative and behavioral
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Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
3
The journal of business : B
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Applications of the sciences in marketing management
2
Interfaces : the INFORMS journal on the practice of operations research
2
International series in quantitative marketing
2
Journal of Business Research
2
Journal of Econometrics
2
Journal of advertising research
2
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of econometrics
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Journal of the Academy of Marketing Science
2
New-product forecasting : models and applications
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Report / Marketing Science Institute
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Report / Marketing Science Institute / Marketing Science Institute
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Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
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Research report / Graduate School Research Institute Systems, Organisations and Management
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ECONIS (ZBW)
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OLC EcoSci
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1
Bayesian classification procedures in analyzing customer characteristics
Green, Paul E.
- In:
Journal of marketing research : JMR
1
(
1964
)
2
,
pp. 44-50
Persistent link: https://www.econbiz.de/10002539149
Saved in:
2
On the analysis of interactions in marketing research data
Green, Paul E.
- In:
Journal of marketing research : JMR
10
(
1973
)
4
,
pp. 410-420
Persistent link: https://www.econbiz.de/10002539929
Saved in:
3
On the robustness of multidimensional scaling techniques
Green, Paul E.
- In:
Journal of marketing research : JMR
12
(
1975
)
1
,
pp. 73-81
Persistent link: https://www.econbiz.de/10002539981
Saved in:
4
Completely unacceptable levels in conjoint analysis : a cautionary note
Green, Paul E.
- In:
Journal of marketing research : JMR
25
(
1988
)
3
,
pp. 293-300
Persistent link: https://www.econbiz.de/10001054424
Saved in:
5
Household correlates of purchase price for grocery products
Frank, Ronald E.
;
Green, Paul E.
;
Sieber jr., Harry F.
- In:
Journal of marketing research : JMR
4
(
1967
)
1
,
pp. 54-58
Persistent link: https://www.econbiz.de/10002209665
Saved in:
6
Behavioral experiment in two-person bargaining
Green, Paul E.
;
Gross, Irwin
;
Robinson, Patrick J.
- In:
Journal of marketing research : JMR
4
(
1967
)
4
,
pp. 374-379
Persistent link: https://www.econbiz.de/10002539347
Saved in:
7
Brand-features congruence mapping
Green, Paul E.
;
Wind, Yoram
;
Claycamp, Henry J.
- In:
Journal of marketing research : JMR
12
(
1975
)
3
,
pp. 306-313
Persistent link: https://www.econbiz.de/10002539368
Saved in:
8
Conjoint measurement for quantifying judgemental data
Green, Paul E.
;
Rao, Vithala R.
- In:
Journal of marketing research : JMR
8
(
1971
)
3
,
pp. 355-363
Persistent link: https://www.econbiz.de/10002539454
Saved in:
9
An experiment in probability estimation
Green, Paul E.
;
Halbert, Michael H.
;
Robinson, Patrick J.
- In:
Journal of marketing research : JMR
2
(
1965
)
3
,
pp. 266-273
Persistent link: https://www.econbiz.de/10002539599
Saved in:
10
Multidimensional scaling : an introduction and comparison of nonmetric unfolding techniques
Green, Paul E.
;
Carmone, Frank J.
- In:
Journal of marketing research : JMR
6
(
1969
)
3
,
pp. 330-341
Persistent link: https://www.econbiz.de/10002539677
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