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Dynamic and competitive effects of direct mailings : a charitable giving application
Diepen, Merel van; Donkers, Bas; Franses, Philip Hans - In: Journal of marketing research : JMR 46 (2009) 1, pp. 120-133
Persistent link: https://www.econbiz.de/10003810267
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Retrieving unobserved consideration sets from household panel data
Nierop, Johannes Erjen Maurice van; Bronnenberg, Bart J.; … - In: Journal of marketing research : JMR 47 (2010) 1, pp. 63-74
Persistent link: https://www.econbiz.de/10003947439
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Selective Sampling for Binary Choice Models
Donkerv, Bas; Franses, Philip Hans; Verhoef, Peter C. - In: Journal of marketing research : JMR 40 (2003) 4, pp. 492-497
Persistent link: https://www.econbiz.de/10006649029
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Diagnostics, Expectations, and Endogeneity
Franses, Philip Hans - In: Journal of marketing research : JMR 42 (2005) 1, pp. 27-29
Persistent link: https://www.econbiz.de/10006641611
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On the Use of Econometric Models for Policy Simulation in Marketing
Franses, Philip Hans - In: Journal of marketing research : JMR 42 (2005) 1, pp. 4-14
Persistent link: https://www.econbiz.de/10006641614
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Vertical Marketing Systems for Complex Products: A Triadic Perspective
Wuyts, Stefan; Stremersch, Stefan; Van den Bulte, Christophe - In: Journal of marketing research : JMR 41 (2004) 4, pp. 479-487
Persistent link: https://www.econbiz.de/10006645673
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Dynamic and Competitive Effects of Direct Mailings: A Charitable Giving Application
Diepen, Merel Van; Donkers, Bas; Franses, Philip Hans - In: Journal of marketing research : JMR 46 (2009) 1, pp. 120
Persistent link: https://www.econbiz.de/10008165060
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Reducing Social Desirability Bias Through Item Randomized Response: An Application to Measure Underreported Desires
van Nierop, Erjen; Bronnenberg, Bart; Paap, Richard; … - In: Journal of marketing research : JMR 47 (2010) 1, pp. 14-28
Persistent link: https://www.econbiz.de/10008352949
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A Hierarchical Bayes Error Correction Model to Explain Dynamic Effects of Price Changes
Fok, Dennis; Horváth, Csilla; Paap, Richard; Franses, … - In: Journal of marketing research : JMR 43 (2006) 3, pp. 443-461
Persistent link: https://www.econbiz.de/10007270426