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Need for cognitive closure, risk aversion, uncertainty changes, and their effects on investment decisions
Disatnik, David; Steinhart, Yael - In: Journal of marketing research : JMR 52 (2015) 3, pp. 349-359
Persistent link: https://www.econbiz.de/10011292883
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Seeing the big picture : the effect of height on the level of construal
Aggarwal, Pankaj; Zhao, Min - In: Journal of marketing research : JMR 52 (2015) 1, pp. 120-133
Persistent link: https://www.econbiz.de/10010526401
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Emotional ability training and mindful eating
Kidwell, Blair; Hasford, Jonathan; Hardesty, David M. - In: Journal of marketing research : JMR 52 (2015) 1, pp. 105-119
Persistent link: https://www.econbiz.de/10010526402
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Field dependency and brand cognitive structures
Ng, Sharon; Houston, Michael J. - In: Journal of marketing research : JMR 46 (2009) 2, pp. 279-292
Persistent link: https://www.econbiz.de/10003828038
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Trade-off aversion as an explanation for the attraction effect : a functional magnetic resonance imaging study
Hedgcock, William; Rao, Akshay R. - In: Journal of marketing research : JMR 46 (2009) 1, pp. 1-13
Persistent link: https://www.econbiz.de/10003810228
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The ease-of-computation effect : the interplay of metacognitive experiences and naive theories in judgments of price differences
Thomas, Manoj; Morwitz, Vicki G. - In: Journal of marketing research : JMR 46 (2009) 1, pp. 81-91
Persistent link: https://www.econbiz.de/10003810255
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Insincere flattery actually works : a dual attitudes perspective
Chan, Elaine; Sengupta, Jaideep - In: Journal of marketing research : JMR 47 (2010) 1, pp. 122-133
Persistent link: https://www.econbiz.de/10003947450
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Effects of indirectly and directly competing reference group messages and persuasion knowledge : implications for educational placements
Pechmann, Cornelia; Wang, Liangyan - In: Journal of marketing research : JMR 47 (2010) 1, pp. 134-145
Persistent link: https://www.econbiz.de/10003947451
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Are all managers created equal?
Goldfarb, Avi; Yang, Botao - In: Journal of marketing research : JMR 46 (2009) 5, pp. 612-622
Persistent link: https://www.econbiz.de/10003896209
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The effect of reference point diagnosticity on attractiveness and intentions ratings
Suk, Kwanho; Yoon, Song-oh; Lichtenstein, Donald R.; … - In: Journal of marketing research : JMR 47 (2010) 5, pp. 983-995
Persistent link: https://www.econbiz.de/10008666335