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Ethically deployed defaults : transparency and consumer protection through disclosure and preference articulation
Steffel, Mary; Williams, Elanor F.; Pogacar, Ruth - In: Journal of marketing research : JMR 53 (2016) 5, pp. 865-880
Persistent link: https://www.econbiz.de/10011600594
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Minimum required payment and supplemental information disclosure effects on consumer debt repayment decisions
Navarro-Martinez, Daniel; Salisbury, Linda Court; … - In: Journal of marketing research : JMR 48 (2011), pp. 60-77
Persistent link: https://www.econbiz.de/10009389978
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Seeing the big picture : the effect of height on the level of construal
Aggarwal, Pankaj; Zhao, Min - In: Journal of marketing research : JMR 52 (2015) 1, pp. 120-133
Persistent link: https://www.econbiz.de/10010526401
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Field dependency and brand cognitive structures
Ng, Sharon; Houston, Michael J. - In: Journal of marketing research : JMR 46 (2009) 2, pp. 279-292
Persistent link: https://www.econbiz.de/10003828038
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Trade-off aversion as an explanation for the attraction effect : a functional magnetic resonance imaging study
Hedgcock, William; Rao, Akshay R. - In: Journal of marketing research : JMR 46 (2009) 1, pp. 1-13
Persistent link: https://www.econbiz.de/10003810228
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The ease-of-computation effect : the interplay of metacognitive experiences and naive theories in judgments of price differences
Thomas, Manoj; Morwitz, Vicki G. - In: Journal of marketing research : JMR 46 (2009) 1, pp. 81-91
Persistent link: https://www.econbiz.de/10003810255
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Insincere flattery actually works : a dual attitudes perspective
Chan, Elaine; Sengupta, Jaideep - In: Journal of marketing research : JMR 47 (2010) 1, pp. 122-133
Persistent link: https://www.econbiz.de/10003947450
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Effects of indirectly and directly competing reference group messages and persuasion knowledge : implications for educational placements
Pechmann, Cornelia; Wang, Liangyan - In: Journal of marketing research : JMR 47 (2010) 1, pp. 134-145
Persistent link: https://www.econbiz.de/10003947451
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The effect of reference point diagnosticity on attractiveness and intentions ratings
Suk, Kwanho; Yoon, Song-oh; Lichtenstein, Donald R.; … - In: Journal of marketing research : JMR 47 (2010) 5, pp. 983-995
Persistent link: https://www.econbiz.de/10008666335
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Looming losses in future time perception
Bilgin, Baler; LeBoeuf, Robyn A. - In: Journal of marketing research : JMR 47 (2010) 3, pp. 520-530
Persistent link: https://www.econbiz.de/10003983866