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"Young people are on YouTube" : industry notions on streaming and youth as a new media generation
Sundet, Vilde Schanke; Lüders, Marika - In: Journal of media business studies 20 (2023) 3, pp. 223-240
Persistent link: https://www.econbiz.de/10014319844
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The adoption of emerging technology-driven media innovations : a comparative study of the introduction of virtual and augmented reality in the media and manufacturing industries
Zabel, Christian; Telkmann, Verena - In: Journal of media business studies 18 (2021) 4, pp. 235-266
Persistent link: https://www.econbiz.de/10012801771
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Non-journalistic competitors of news media brands on Google and YouTube : from solid competition to a liquid media market
Krebs, Isabelle; Bachmann, Philipp; Siegert, Gabriele; … - In: Journal of media business studies 18 (2021) 1, pp. 27-44
Persistent link: https://www.econbiz.de/10012440225
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Customer engagement behaviour in the media and technology industry : a quantitative content analysis of content types and COVID-19 context
Wenzel, Sina; Kleer, Nicola; Kunz, Reinhard - In: Journal of media business studies 20 (2023) 3, pp. 241-263
Persistent link: https://www.econbiz.de/10014319845
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Media firms' preparedness and coping strategies in the emergence of social media : a case of Tanzania
Masele, Juma James; Joseph, Regina - In: Journal of media business studies 20 (2023) 4, pp. 339-363
Persistent link: https://www.econbiz.de/10014438636
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Influenced by media brands? : a conjoint experiment on the effect of media brands on online media planners' decision-making
Kouki-Block, Monia; Wellbrock, Christian M. - In: Journal of media business studies 19 (2022) 1, pp. 29-51
Persistent link: https://www.econbiz.de/10012821108
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Building trust : media executives' perceptions of readers' trust
Kalsnes, Bente; Krumsvik, Arne H. - In: Journal of media business studies 16 (2019) 4, pp. 295-306
Persistent link: https://www.econbiz.de/10012177006
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Surviving the transition to "digital first" : new apps in Asian mobile internets
Dwyer, Tim - In: Journal of media business studies 12 (2015) 1/2, pp. 29-48
Persistent link: https://www.econbiz.de/10011518267
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Enough drama and horror IRL : how the COVID-19 pandemic changed TV consumption
Kim, Danny D. E. - In: Journal of media business studies 20 (2023) 1, pp. 72-92
Persistent link: https://www.econbiz.de/10014234943
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Audience interactivity on video websites and the business implications for online media platforms
Yang, Yan; Coffey, Amy Jo - In: Journal of media business studies 11 (2014) 2, pp. 25-56
Persistent link: https://www.econbiz.de/10010424715