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Consumer response to package downsizing : evidence from the Chicago ice cream market
Çakır, Metin; Balagtas, Joseph V. - In: Journal of retailing 90 (2014) 1, pp. 1-12
Persistent link: https://www.econbiz.de/10010359959
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Light and pale colors in food packaging : when does this package cue signal superior healthiness or inferior tastiness?
Mai, Robert; Symmank, Claudia; Seeberg-Elverfeldt, Berenike - In: Journal of retailing 92 (2016) 4, pp. 426-444
Persistent link: https://www.econbiz.de/10011629485
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A packaging visual-gustatory correspondence effect : using visual packaging design to influence flavor perception and healthy eating decisions
Togawa, Taku; Park, Jaewoo; Ishii, Hiroaki; Deng, Xiaoyan - In: Journal of retailing 95 (2019) 4, pp. 204-218
Persistent link: https://www.econbiz.de/10012154092
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Sensory aspects of package design
Krishna, Aradhna; Cian, Luca; Aydınoğlu, Nilüfer Z. - In: Journal of retailing 93 (2017) 1, pp. 43-54
Persistent link: https://www.econbiz.de/10011704683
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Brand-pack size cannibalization arising from temporary price promotions
Dawes, John G. - In: Journal of retailing 88 (2012) 3, pp. 343-355
Persistent link: https://www.econbiz.de/10009622998
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Reduce content or raise price? : the impact of persuasion knowledge and unit price increase tactics on retailer and product brand attitudes
Kachersky, Luke - In: Journal of retailing 87 (2011) 4, pp. 479-488
Persistent link: https://www.econbiz.de/10009423194
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Competitive package size decisions
Yonezawa, Koichi; Richards, Timothy J. - In: Journal of retailing 92 (2016) 4, pp. 445-469
Persistent link: https://www.econbiz.de/10011629493
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Sustainable retailing
Vadakkepatt, Gautham G.; Winterich, Karen Page; Mittal, … - In: Journal of retailing 97 (2021) 1, pp. 62-80
Persistent link: https://www.econbiz.de/10012514573
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Effects of service setting and other consumers' age on the service perceptions of young consumers
Thakor, Mrugank V.; Suri, Rajneesh; Saleh, Katayoun - In: Journal of retailing 84 (2008) 2, pp. 137-149
Persistent link: https://www.econbiz.de/10003732223
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Shopping context and consumers' mental representation of complex shopping trip decision problems
Dellaert, Benedict G. C.; Arentze, Theo A.; Timmermans, … - In: Journal of retailing 84 (2008) 2, pp. 219-232
Persistent link: https://www.econbiz.de/10003744334