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Brand-pack size cannibalization arising from temporary price promotions
Dawes, John G. - In: Journal of retailing 88 (2012) 3, pp. 343-355
Persistent link: https://www.econbiz.de/10009622998
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When shelf-based scarcity impacts consumer preferences
Parker, Jeffrey R.; Lehmann, Donald R. - In: Journal of retailing 87 (2011) 2, pp. 142-155
Persistent link: https://www.econbiz.de/10009240267
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The impact of a flagship vs a brand store on brand attitude, brand attachment and brand equity
Dolbec, Pierre-Yann; Chebat, Jean-Charles - In: Journal of retailing 89 (2013) 4, pp. 460-466
Persistent link: https://www.econbiz.de/10010226418
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Evaluating and managing brand repurchase across multiple geographic retail markets
Echambadi, Raj; Jindal, Rupinder P.; Blair, Edward A. - In: Journal of retailing 89 (2013) 4, pp. 409-422
Persistent link: https://www.econbiz.de/10010226428
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When should private label brands endorse ethical attributes?
Bodur, H. Onur; Tofighi, Maryam; Grphmann, Bianca - In: Journal of retailing 92 (2016) 2, pp. 204-217
Persistent link: https://www.econbiz.de/10011505027
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Competitive effects of Wal-Mart Supercenter entry : moderating roles of category and brand characteristics
Seenivasan, Satheesh; Talukdar, Debabrata - In: Journal of retailing 92 (2016) 2, pp. 218-225
Persistent link: https://www.econbiz.de/10011505030
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An empirical investigation of composite product choice
Desai, Kalpesh Kaushik; Gauri, Dinesh Kumar; Ma, Yu - In: Journal of retailing 90 (2014) 4, pp. 493-510
Persistent link: https://www.econbiz.de/10010473274
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Determinants of store brand share
Sethuraman, Raj; Katrijn, Gielens - In: Journal of retailing 90 (2014) 2, pp. 141-153
Persistent link: https://www.econbiz.de/10010402353
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How do consumers choose between brands of durable goods?
Smith, Stewart A. - In: Journal of retailing 46 (1970) 2, pp. 18-26,87
Persistent link: https://www.econbiz.de/10002821060
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An investigation of the market for generic products
Granzin, Kent L. - In: Journal of retailing 57 (1981) 4, pp. 39-55
Persistent link: https://www.econbiz.de/10002529076