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Perceived discrimination, cashier metaperceptions, embarrassment, and confidence as influencers of coupon use : an ethnoracial-socioeconomic analysis
Brumbaugh, Anne M.; Rosa, Jose Antonio - In: Journal of retailing 85 (2009) 3, pp. 347-362
Persistent link: https://www.econbiz.de/10003892375
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Coupon trading and its impacts on consumer purchase and firm profits
Su, Meng; Zheng, Xiaona; Sun, Luping - In: Journal of retailing 90 (2014) 1, pp. 40-61
Persistent link: https://www.econbiz.de/10010359950
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Which categories and brands to promote with targeted coupons to rewars and to develop customers in supermarkets
Osuna, Ignacio; González, Jorge; Capizzani, Mario - In: Journal of retailing 92 (2016) 2, pp. 236-251
Persistent link: https://www.econbiz.de/10011505039
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Differential effects of value consciousness and coupon proneness on consumers' persuasion knowledge of pricing tactics
Pillai, Kishore Gopalakrishna; Kumar, Viswanathan - In: Journal of retailing 88 (2012) 1, pp. 20-33
Persistent link: https://www.econbiz.de/10009513170
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The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan; Lobschat, Lara; Verhoef, Peter C.; Hong, Zhao - In: Journal of retailing 97 (2021) 3, pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
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Customized targeting strategies for category coupons to maximize CLV and minimize cost
Mutius, Bernhard von; Huchzermeier, Arnd - In: Journal of retailing 97 (2021) 4, pp. 764-779
Persistent link: https://www.econbiz.de/10013270725
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Do shoppers like electronic coupons? : a panel data analysis
Song Zan Chiou Wei; Inman, J. Jeffrey - In: Journal of retailing 84 (2008) 3, pp. 297-307
Persistent link: https://www.econbiz.de/10003782189
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Comparing the effectiveness of rewards and individually targeted coupons in loyalty programs
Gabel, Sebastian; Guhl, Daniel - In: Journal of retailing 98 (2022) 3, pp. 395-411
Persistent link: https://www.econbiz.de/10013426722
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Sustaining shopping momentum in retail malls using real-time messaging
Vakeel, Khadija Ali; Fudurić, Morana; Viswanathan, Vijay; … - In: Journal of retailing 99 (2023) 1, pp. 102-114
Persistent link: https://www.econbiz.de/10014283364
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Healthy foods, healthy sales? : cross-category effects of a loyalty program promoting sales of fruit and vegetables
Panzone, Luca A.; Tocco, Barbara; Brečić, Ružica; … - In: Journal of retailing 100 (2024) 1, pp. 85-103
Persistent link: https://www.econbiz.de/10014527095