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Evaluating and managing brand repurchase across multiple geographic retail markets
Echambadi, Raj; Jindal, Rupinder P.; Blair, Edward A. - In: Journal of retailing 89 (2013) 4, pp. 409-422
Persistent link: https://www.econbiz.de/10010226428
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Internal reference price response across store formats
Elshiewy, Ossama; Peschel, Anne Odile - In: Journal of retailing 98 (2022) 3, pp. 496-509
Persistent link: https://www.econbiz.de/10013426742
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When shelf-based scarcity impacts consumer preferences
Parker, Jeffrey R.; Lehmann, Donald R. - In: Journal of retailing 87 (2011) 2, pp. 142-155
Persistent link: https://www.econbiz.de/10009240267
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The impact of a flagship vs a brand store on brand attitude, brand attachment and brand equity
Dolbec, Pierre-Yann; Chebat, Jean-Charles - In: Journal of retailing 89 (2013) 4, pp. 460-466
Persistent link: https://www.econbiz.de/10010226418
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When should private label brands endorse ethical attributes?
Bodur, H. Onur; Tofighi, Maryam; Grphmann, Bianca - In: Journal of retailing 92 (2016) 2, pp. 204-217
Persistent link: https://www.econbiz.de/10011505027
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An empirical investigation of composite product choice
Desai, Kalpesh Kaushik; Gauri, Dinesh Kumar; Ma, Yu - In: Journal of retailing 90 (2014) 4, pp. 493-510
Persistent link: https://www.econbiz.de/10010473274
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Determinants of store brand share
Sethuraman, Raj; Katrijn, Gielens - In: Journal of retailing 90 (2014) 2, pp. 141-153
Persistent link: https://www.econbiz.de/10010402353
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The future of private labels : towards a smart private label strategy
Gielens, Katrijn; Ma, Yu; Namin, Aidin; Sethuraman, Raj; … - In: Journal of retailing 97 (2021) 1, pp. 99-115
Persistent link: https://www.econbiz.de/10012514577
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On the extendibility of brands with subordinate versus basic category concepts
Topaloglu, Omer; Kumar, Piyush; Dass, Mayukh - In: Journal of retailing 97 (2021) 3, pp. 394-404
Persistent link: https://www.econbiz.de/10013256052
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Capturing retailers' brand and customer focus
Han, Simeng; Reinartz, Werner J.; Skiera, Bernd - In: Journal of retailing 97 (2021) 4, pp. 582-596
Persistent link: https://www.econbiz.de/10013270698