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Consumer behaviour
303
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303
Einzelhandel
152
Retail trade
147
Beziehungsmarketing
69
Relationship marketing
69
Marktforschung
58
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51
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Online retailing
51
Online-Handel
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Retail price
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Store design
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Journal of retailing
Journal of business research : JBR
2,447
Journal of retailing and consumer services
1,988
SpringerLink / Bücher
1,140
International journal of consumer studies
784
International journal of hospitality management
766
Psychology & marketing
722
Journal of marketing research : JMR
705
The journal of brand management : an international journal
689
Journal of consumer research : JCR ; an interdisciplinary bimonthly
611
NBER working paper series
595
Journal of marketing
555
Working paper / National Bureau of Economic Research, Inc.
517
The journal of product & brand management
509
European journal of marketing : EJM
494
Management science : journal of the Institute for Operations Research and the Management Sciences
470
Journal of marketing management : MM
459
NBER Working Paper
457
Asia Pacific journal of marketing and logistics
434
Journal of the Academy of Marketing Science
416
Journal of travel and tourism marketing
396
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
395
Tourism management : research, policies, practice
392
Europäische Hochschulschriften / 5
368
Industrial marketing management : the international journal for industrial and high-tech firms
359
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
358
Marketing letters : a journal of research in marketing
358
Journal of marketing communications
347
Technological forecasting & social change : an international journal
342
Marketing intelligence & planning
339
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
338
Journal of international consumer marketing
333
Cogent business & management
326
Springer eBook Collection
326
Journal of fashion marketing and management
324
Journal of consumer behaviour : an international research review
322
Journal of business ethics : JOBE
313
Journal of advertising research
312
International journal of retail & distribution management
310
The journal of consumer marketing
305
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ECONIS (ZBW)
391
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1
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391
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1
When should private label brands endorse ethical attributes?
Bodur, H. Onur
;
Tofighi, Maryam
;
Grphmann, Bianca
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10011505027
Saved in:
2
By-brand or by-category? : the effect of display format on brand extension evaluation
Zheng, Xiaoying
;
Baskin, Ernest
;
Dhar, Ravi
- In:
Journal of retailing
95
(
2019
)
3
,
pp. 76-85
Persistent link: https://www.econbiz.de/10012130009
Saved in:
3
Driving in-role and extra-role brand performance among retail frontline salespeople : antecedents and the moderating role of customer orientation
Hughes, Douglas E.
;
Richards, Keith A.
;
Calantone, Roger J.
- In:
Journal of retailing
95
(
2019
)
2
,
pp. 130-143
Persistent link: https://www.econbiz.de/10012102968
Saved in:
4
Store brand quality and retailer's product line design
Chung, Hwan
;
Lee, Eunkyu
- In:
Journal of retailing
93
(
2017
)
4
,
pp. 527-540
Persistent link: https://www.econbiz.de/10011790717
Saved in:
5
The impact of a flagship vs a brand store on brand attitude, brand attachment and brand equity
Dolbec, Pierre-Yann
;
Chebat, Jean-Charles
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 460-466
Persistent link: https://www.econbiz.de/10010226418
Saved in:
6
Shaping retail brand personality perceptions by bodily experiences
Möller, Jana
;
Herm, Steffen
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 438-446
Persistent link: https://www.econbiz.de/10010226423
Saved in:
7
Evaluating and managing brand repurchase across multiple geographic retail markets
Echambadi, Raj
;
Jindal, Rupinder P.
;
Blair, Edward A.
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 409-422
Persistent link: https://www.econbiz.de/10010226428
Saved in:
8
An empirical investigation of composite product choice
Desai, Kalpesh Kaushik
;
Gauri, Dinesh Kumar
;
Ma, Yu
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 493-510
Persistent link: https://www.econbiz.de/10010473274
Saved in:
9
On the extendibility of brands with subordinate versus basic category concepts
Topaloglu, Omer
;
Kumar, Piyush
;
Dass, Mayukh
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 394-404
Persistent link: https://www.econbiz.de/10013256052
Saved in:
10
Do shoppers choose the same brand on the next trip when facing the same context? : an empirical investigation in FMCG retailing
Koll, Oliver
;
Plank, Andreas
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 576-592
Persistent link: https://www.econbiz.de/10013535711
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