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Consumer behaviour
365
Konsumentenverhalten
365
Einzelhandel
159
Retail trade
159
Beziehungsmarketing
84
Relationship marketing
84
Online retailing
72
Online-Handel
72
Brand management
40
Markenartikel
40
Markenführung
40
Sales promotion
37
Verkaufsförderung
37
Preismanagement
35
Pricing strategy
35
Brand
34
Customer satisfaction
33
Distribution channel
33
Kundenzufriedenheit
33
Vertriebsweg
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Electronic Commerce
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Marketingmanagement
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26
Lebensmitteleinzelhandel
26
Dienstleistungsqualität
22
Service quality
22
Brand image
21
Ladengestaltung
21
Markenimage
21
Store design
21
Einzelhandelspreis
20
Perception
20
Retail price
20
Wahrnehmung
20
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Grewal, Dhruv
18
Roggeveen, Anne L.
11
Blut, Markus
7
Breugelmans, Els
7
Campo, Katia
6
Nordfält, Jens
6
Ruyter, Ko de
6
Verhoef, Peter C.
6
Lamey, Lien
5
Monroe, Kent B.
5
Ratchford, Brian Thomas
5
Burton, Scot
4
Dekimpe, Marnik G.
4
Gauri, Dinesh Kumar
4
Kukar-Kinney, Monika
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Smith, Ronn J.
4
Ahlbom, Carl-Philip
3
Bearden, William O.
3
Bijmolt, Tammo H. A.
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Biswas, Abhijit
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Biswas, Dipayan
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Bodur, H. Onur
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Bolton, Lisa E.
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Chylinski, Mathew
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Dass, Mayukh
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Evanschitzky, Heiner
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Fuchs, Christoph
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Geyskens, Inge
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Goodstein, Ronald Charles
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Gustafsson, Anders
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Hardesty, David M.
3
Haruvy, Ernan
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Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Jin, Liyin
3
Lehmann, Donald R.
3
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Journal of retailing
Journal of business research : JBR
2,434
Journal of retailing and consumer services
2,352
International journal of hospitality management
942
International journal of consumer studies
901
Psychology & marketing
813
NBER working paper series
664
Journal of consumer research : JCR ; an interdisciplinary bimonthly
643
NBER Working Paper
515
Tourism management : research, policies, practice
510
The journal of brand management : an international journal
504
Working paper / National Bureau of Economic Research, Inc.
479
The journal of product & brand management
477
Journal of travel and tourism marketing
446
Journal of marketing research : JMR
444
Management science : journal of the Institute for Operations Research and the Management Sciences
438
Asia Pacific journal of marketing and logistics
435
SpringerLink / Bücher
428
Marketing science
424
European journal of marketing : EJM
417
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
401
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
398
Journal of marketing
385
European Journal of Marketing
382
Journal of Consumer Marketing
377
Journal of marketing management : MM
377
Marketing letters : a journal of research in marketing
367
Journal of international consumer marketing
362
Journal of the Academy of Marketing Science
360
Technological forecasting & social change : an international journal
360
Journal of marketing communications
352
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
344
International journal of contemporary hospitality management
337
Cogent business & management
335
Marketing intelligence & planning
328
Journal of fashion marketing and management
327
Food policy : economics planning and politics of food and agriculture
318
The international review of retail, distribution and consumer research
318
International journal of retail & distribution management
314
The journal of consumer marketing
311
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ECONIS (ZBW)
382
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1
-
10
of
382
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1
A COOL effect : the direct and indirect impact of country-of-origin disclosures on purchase intentions for retail food products
Berry, Christopher
;
Mukherjee, Amaradri
;
Burton, Scot
; …
- In:
Journal of retailing
91
(
2015
)
3
,
pp. 533-542
Persistent link: https://www.econbiz.de/10011377082
Saved in:
2
Intermediate choice lists : how product attributes influence purchase likelihood in a self-imposed delay
Popovich, Deidre
;
Hamilton, Ryan
- In:
Journal of retailing
97
(
2021
)
2
,
pp. 251-266
Persistent link: https://www.econbiz.de/10012648997
Saved in:
3
Product touch and consumers' online and offline buying : the role of mental representation
Liu, Wumei
;
Batra, Rajeev
;
Wang, Haizhogn
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 369-381
Persistent link: https://www.econbiz.de/10011744863
Saved in:
4
The case for compatibility : product attitudes and purchase intentions for upper versus lowercase
brand
names
Wen, Na
;
Lurie, Nicholas H.
- In:
Journal of retailing
94
(
2018
)
4
,
pp. 393-407
Persistent link: https://www.econbiz.de/10011958221
Saved in:
5
Something free or something off? : a comparative study of the purchase effects of premiums and price cuts
Foubert, Bram
;
Breugelmans, Els
;
Gedenk, Karen
;
Rolef, …
- In:
Journal of retailing
94
(
2018
)
1
,
pp. 5-20
Persistent link: https://www.econbiz.de/10011833422
Saved in:
6
Helping firms reduce complexity in multichannel online data : a net taxonomy-based approach for customer journeys
Anderl, Eva
;
Schumann, Jan Hendrik
;
Kunz, Werner
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 185-203
Persistent link: https://www.econbiz.de/10011505019
Saved in:
7
The effect of return policy leniency on consumer purchase and return decisions : a meta-analytic review
Janakiraman, Narayan
;
Srydal, Holly A.
;
Freling, Ryan
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 226-235
Persistent link: https://www.econbiz.de/10011505034
Saved in:
8
Retailers' merchandise organization and price perceptions
Suri, Rajneesh
;
Cai, Jane Zhen
;
Monroe, Kent B.
; …
- In:
Journal of retailing
88
(
2012
)
1
,
pp. 168-179
Persistent link: https://www.econbiz.de/10009513134
Saved in:
9
Forging meaningful consumer-
brand
relationships through creative merchandise offerings and innovative merchandising strategies
Roggeveen, Anne L.
;
Grewal, Dhruv
;
Karsberg, John
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 81-98
Persistent link: https://www.econbiz.de/10012514575
Saved in:
10
The future of private labels : towards a smart private label strategy
Gielens, Katrijn
;
Ma, Yu
;
Namin, Aidin
;
Sethuraman, Raj
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 99-115
Persistent link: https://www.econbiz.de/10012514577
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