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Consumer behaviour
318
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318
Einzelhandel
160
Retail trade
160
Relationship marketing
108
Beziehungsmarketing
107
Online retailing
60
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52
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52
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39
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39
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37
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34
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4
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4
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4
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4
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4
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4
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4
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3
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3
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Journal of retailing
Journal of business research : JBR
2,707
Journal of retailing and consumer services
2,181
SpringerLink / Bücher
1,012
International journal of hospitality management
1,001
Psychology & marketing
796
International journal of consumer studies
787
The journal of brand management : an international journal
676
NBER working paper series
640
Industrial marketing management : the international journal for industrial and high-tech firms
601
Journal of consumer research : JCR ; an interdisciplinary bimonthly
600
European Journal of Marketing
542
Tourism management : research, policies, practice
527
Working paper / National Bureau of Economic Research, Inc.
518
The journal of product & brand management
502
Management science : journal of the Institute for Operations Research and the Management Sciences
496
Journal of marketing research : JMR
481
Technological forecasting & social change : an international journal
478
European journal of marketing : EJM
468
Asia Pacific journal of marketing and logistics
464
Journal of marketing management : MM
457
Journal of travel and tourism marketing
452
Journal of Consumer Marketing
451
NBER Working Paper
450
Journal of marketing
447
Journal of the Academy of Marketing Science
423
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
420
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
401
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
396
The journal of services marketing
390
Journal of marketing communications
387
Marketing intelligence & planning
378
Cogent business & management
377
Journal of strategic marketing
367
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
364
International journal of contemporary hospitality management
360
The service industries journal
358
Marketing letters : a journal of research in marketing
354
Journal of international consumer marketing
347
Journal of advertising research
346
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ECONIS (ZBW)
398
Showing
1
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10
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398
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1
Evaluating and managing
brand
repurchase across multiple geographic retail markets
Echambadi, Raj
;
Jindal, Rupinder P.
;
Blair, Edward A.
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 409-422
Persistent link: https://www.econbiz.de/10010226428
Saved in:
2
Capturing retailers'
brand
and customer focus
Han, Simeng
;
Reinartz, Werner J.
;
Skiera, Bernd
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 582-596
Persistent link: https://www.econbiz.de/10013270698
Saved in:
3
Do shoppers choose the same
brand
on the next trip when facing the same context? : an empirical investigation in FMCG retailing
Koll, Oliver
;
Plank, Andreas
- In:
Journal of retailing
98
(
2022
)
4
,
pp. 576-592
Persistent link: https://www.econbiz.de/10013535711
Saved in:
4
How online product reviews affect retail sales : a meta-analysis
Floyd, Kristopher
;
Freling, Ryan
;
Alhoqail, Saad
;
Cho, …
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 217-232
Persistent link: https://www.econbiz.de/10010402315
Saved in:
5
The effect of review images on review helpfulness : a contingency approach
Kübler, Raoul
;
Lobschat, Lara
;
Welke, Lina
;
Meij, Hugo …
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 5-23
Persistent link: https://www.econbiz.de/10014526948
Saved in:
6
Managing a global retail
brand
in different markets : meta-analyses of customer responses to service encounters
Bolton, Ruth N.
;
Gustafsson, Anders
;
Tarasi, Crina O.
; …
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 294-314
Persistent link: https://www.econbiz.de/10013364286
Saved in:
7
The impact of a flagship vs a
brand
store on
brand
attitude,
brand
attachment and
brand
equity
Dolbec, Pierre-Yann
;
Chebat, Jean-Charles
- In:
Journal of retailing
89
(
2013
)
4
,
pp. 460-466
Persistent link: https://www.econbiz.de/10010226418
Saved in:
8
When should private label brands endorse ethical attributes?
Bodur, H. Onur
;
Tofighi, Maryam
;
Grphmann, Bianca
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 204-217
Persistent link: https://www.econbiz.de/10011505027
Saved in:
9
An empirical investigation of composite product choice
Desai, Kalpesh Kaushik
;
Gauri, Dinesh Kumar
;
Ma, Yu
- In:
Journal of retailing
90
(
2014
)
4
,
pp. 493-510
Persistent link: https://www.econbiz.de/10010473274
Saved in:
10
Determinants of store
brand
share
Sethuraman, Raj
;
Katrijn, Gielens
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 141-153
Persistent link: https://www.econbiz.de/10010402353
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