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Subject
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Consumer behaviour
318
Konsumentenverhalten
318
Einzelhandel
148
Retail trade
143
Beziehungsmarketing
69
Relationship marketing
69
Marktforschung
58
Online retailing
51
Online-Handel
51
Preismanagement
35
Pricing strategy
35
Brand management
33
Markenführung
33
Vereinigte Staaten
31
Distribution channel
30
Vertriebsweg
30
E-commerce
27
Electronic Commerce
27
Sales promotion
27
Verkaufsförderung
27
Retailing
26
Customer satisfaction
24
Kundenzufriedenheit
24
Brand
23
Dienstleistungsqualität
23
Markenartikel
23
Service quality
23
Marketing management
21
Marketingmanagement
21
Food retailing
20
Ladengestaltung
20
Lebensmitteleinzelhandel
20
Store design
20
Einzelhandelspreis
19
Internet marketing
19
Online-Marketing
19
Retail price
19
Brand image
18
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18
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Grewal, Dhruv
15
Blut, Markus
6
Breugelmans, Els
6
Campo, Katia
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Mantrala, Murali K.
5
Burton, Scot
4
MacKenzie, Scott B.
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Ahlbom, Carl-Philip
3
Bearden, William O.
3
Bijmolt, Tammo H. A.
3
Biswas, Abhijit
3
Dass, Mayukh
3
Dekimpe, Marnik G.
3
Evanschitzky, Heiner
3
Farris, Paul W.
3
Gauri, Dinesh Kumar
3
Geyskens, Inge
3
Guha, Abhijit
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Jin, Liyin
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
Lehmann, Donald R.
3
Ma, Yu
3
Melis, Kristina
3
Neslin, Scott A.
3
Noble, Stephanie M.
3
Podsakoff, Philip M.
3
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Journal of retailing
Journal of business research : JBR
2,265
Journal of retailing and consumer services
1,984
SpringerLink / Bücher
846
European Journal of Marketing
832
International journal of hospitality management
802
International journal of consumer studies
782
Psychology & marketing
697
Journal of marketing research : JMR
682
NBER working paper series
635
Journal of consumer research : JCR ; an interdisciplinary bimonthly
592
Working paper / National Bureau of Economic Research, Inc.
549
Journal of marketing
518
Journal of Consumer Marketing
470
NBER Working Paper
469
European journal of marketing : EJM
439
Management science : journal of the Institute for Operations Research and the Management Sciences
439
Asia Pacific journal of marketing and logistics
409
Journal of the Academy of Marketing Science
406
The journal of product & brand management
405
Journal of marketing management : MM
403
Marketing Intelligence & Planning
393
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
378
The journal of brand management : an international journal
368
Tourism management : research, policies, practice
347
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of travel and tourism marketing
339
Marketing letters : a journal of research in marketing
337
Marketing intelligence & planning
328
Journal of international consumer marketing
325
Journal of marketing communications
317
Journal of business ethics : JOBE
316
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
316
Cogent business & management
313
Journal of consumer behaviour : an international research review
313
Technological forecasting & social change : an international journal
310
International Journal of Retail & Distribution Management
303
Journal of fashion marketing and management
300
Europäische Hochschulschriften / 5
295
International journal of retail & distribution management
294
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ECONIS (ZBW)
380
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1
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380
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1
Common method bias in
marketing
: causes, mechanisms, and procedural remedies
MacKenzie, Scott B.
;
Podsakoff, Philip M.
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 542-555
Persistent link: https://www.econbiz.de/10009707070
Saved in:
2
Commentary on "Common method bias in
marketing
: causes, mechanisms, and procedural remedies"
Baumgartner, Hans
;
Weijters, Bert
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 563-566
Persistent link: https://www.econbiz.de/10009719236
Saved in:
3
Commentary on "Common method bias in
marketing
: causes, mechanisms, and procedural remedies"
Viswanathan, Madhu
;
Kayande, Ujwal
- In:
Journal of retailing
88
(
2012
)
4
,
pp. 556-562
Persistent link: https://www.econbiz.de/10009719238
Saved in:
4
Innovations in shopper
marketing
: current insights and future research issues
Shankar, Venkatesh
;
Inman, J. Jeffrey
;
Mantrala, Murali K.
- In:
Journal of retailing
87
(
2011
),
pp. 29-42
Persistent link: https://www.econbiz.de/10009269265
Saved in:
5
What drives consumers to shop on mobile devices? : insights from a meta-analysis
Luceri, Beatrice
;
Bijmolt, Tammo H. A.
;
Bellini, Silvia
; …
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 178-196
Persistent link: https://www.econbiz.de/10013207547
Saved in:
6
Distribution and market share
Wilbur, Kenneth C.
;
Farris, Paul W.
- In:
Journal of retailing
90
(
2014
)
2
,
pp. 154-167
Persistent link: https://www.econbiz.de/10010402349
Saved in:
7
Differentiation via technology : strategic positioning of services following the introduction of disruptive technology
Padgett, Dan
;
Mulvey, Michael S.
- In:
Journal of retailing
83
(
2007
)
4
,
pp. 375-391
Persistent link: https://www.econbiz.de/10003598457
Saved in:
8
Multiple unit price promotions and their effects on quantity purchase intentions
Manning, Kenneth C.
;
Sprott, David E.
- In:
Journal of retailing
83
(
2007
)
4
,
pp. 411-421
Persistent link: https://www.econbiz.de/10003598470
Saved in:
9
The evolution of
marketing
channel research domains and methodologies : an integrative review and future directions
Krafft, Manfred
;
Goetz, Oliver
;
Mantrala, Murali K.
; …
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 569-585
Persistent link: https://www.econbiz.de/10011422437
Saved in:
10
Identifying demand effects in a large network of product categories
Gelper, Sarah
;
Wilms, Ines
;
Croux, Christophe
- In:
Journal of retailing
92
(
2016
)
1
,
pp. 25-39
Persistent link: https://www.econbiz.de/10011484035
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