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Service-dominant orientation : measurement and impact on performance outcomes
Karpen, Ingo O.; Bove, Liliana L.; Lukas, Bryan A.; … - In: Journal of retailing 91 (2015) 1, pp. 89-108
Persistent link: https://www.econbiz.de/10010500748
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The impact of a flagship vs a brand store on brand attitude, brand attachment and brand equity
Dolbec, Pierre-Yann; Chebat, Jean-Charles - In: Journal of retailing 89 (2013) 4, pp. 460-466
Persistent link: https://www.econbiz.de/10010226418
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Brand building on the doorstep : the importance of the first (physical) impression
Moreau, C. Page - In: Journal of retailing 96 (2020) 1, pp. 155-167
Persistent link: https://www.econbiz.de/10012295816
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The impact of consumer confidence on store satisfaction and share of wallet formation
Hunneman, Auke; Verhoef, Peter C.; Sloot, Laurens M. - In: Journal of retailing 91 (2015) 3, pp. 516-532
Persistent link: https://www.econbiz.de/10011377071
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The impact of different touchpoints on brand consideration
Baxendale, Shane; MacDonald, Emma K.; Wilson, Hugh - In: Journal of retailing 91 (2015) 2, pp. 235-253
Persistent link: https://www.econbiz.de/10011308932
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Pure components versus pure bundling in a marketing channel
Girju, Marina; Prasad, Ashutosh; Ratchford, Brian Thomas - In: Journal of retailing 89 (2013) 4, pp. 423-437
Persistent link: https://www.econbiz.de/10010226427
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Gilt and guilt : should luxury and charity partner at the point of sale?
Hagtvedt, Henrik; Patrick, Vanessa M. - In: Journal of retailing 92 (2016) 1, pp. 56-64
Persistent link: https://www.econbiz.de/10011484048
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Music congruity effects on product memory, perception, and choice
North, Adrian C.; Sheridan, Lorraine P.; Areni, Charles … - In: Journal of retailing 92 (2016) 1, pp. 83-95
Persistent link: https://www.econbiz.de/10011484074
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Selling vertically differentiated products under one roof or two? : a signaling model of a retailer's roof policies
Zhang, Xubing; Cao, Yong - In: Journal of retailing 90 (2014) 4, pp. 538-551
Persistent link: https://www.econbiz.de/10010473268
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The contingent effects of semantic price cues
Grewal, Dhruv; Roggeveen, Anne L.; Lindsey-Mullikin, Joan - In: Journal of retailing 90 (2014) 2, pp. 198-205
Persistent link: https://www.econbiz.de/10010402323