//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of retailing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Content Analysis as a Tool for...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
318
Konsumentenverhalten
318
Einzelhandel
147
Retail trade
147
Beziehungsmarketing
72
Relationship marketing
72
Online retailing
52
Online-Handel
52
Preismanagement
36
Pricing strategy
36
Brand management
34
Markenführung
34
Distribution channel
32
Vertriebsweg
32
Marketing management
31
Marketingmanagement
31
Retailing
28
E-commerce
27
Electronic Commerce
27
Sales promotion
27
Verkaufsförderung
27
Dienstleistungsqualität
25
Service quality
25
Brand
24
Customer satisfaction
24
Kundenzufriedenheit
24
Internet marketing
22
Markenartikel
22
Online-Marketing
22
Einzelhandelspreis
21
Retail price
21
Food retailing
20
Ladengestaltung
20
Lebensmitteleinzelhandel
20
Store design
20
Theorie
19
Theory
19
Brand image
18
Experiment
18
Markenimage
18
more ...
less ...
Online availability
All
Undetermined
194
Free
10
Type of publication
All
Article
340
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
342
Aufsatz in Zeitschrift
342
Aufsatzsammlung
2
Collection of articles of several authors
2
Sammelwerk
2
Language
All
English
342
Author
All
Grewal, Dhruv
16
Blut, Markus
6
Breugelmans, Els
6
Campo, Katia
6
Mantrala, Murali K.
6
Nordfält, Jens
6
Roggeveen, Anne L.
6
Verhoef, Peter C.
6
Burton, Scot
4
Dekimpe, Marnik G.
4
MacKenzie, Scott B.
4
Monroe, Kent B.
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Ahlbom, Carl-Philip
3
Bearden, William O.
3
Bijmolt, Tammo H. A.
3
Biswas, Abhijit
3
Dass, Mayukh
3
Evanschitzky, Heiner
3
Gauri, Dinesh Kumar
3
Geyskens, Inge
3
Guha, Abhijit
3
Hardesty, David M.
3
Haruvy, Ernan
3
Howlett, Elizabeth
3
Inman, J. Jeffrey
3
Jha, Subhash
3
Jin, Liyin
3
Kukar-Kinney, Monika
3
Lamey, Lien
3
Lehmann, Donald R.
3
Levy, Michael
3
Ma, Yu
3
Melis, Kristina
3
Neslin, Scott A.
3
Noble, Stephanie M.
3
Podsakoff, Philip M.
3
more ...
less ...
Published in...
All
Journal of retailing
Journal of business research : JBR
2,356
Journal of retailing and consumer services
1,987
International journal of consumer studies
777
International journal of hospitality management
770
European Journal of Marketing
726
Psychology & marketing
699
NBER working paper series
621
Journal of consumer research : JCR ; an interdisciplinary bimonthly
601
SpringerLink / Bücher
598
Journal of Consumer Marketing
588
Journal of marketing research : JMR
505
European journal of marketing : EJM
502
Working paper / National Bureau of Economic Research, Inc.
481
Journal of marketing management : MM
441
Management science : journal of the Institute for Operations Research and the Management Sciences
440
NBER Working Paper
431
Journal of the Academy of Marketing Science
430
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
427
Asia Pacific journal of marketing and logistics
424
Journal of marketing communications
418
The journal of product & brand management
410
Journal of marketing
408
The journal of brand management : an international journal
400
Industrial marketing management : the international journal for industrial and high-tech firms
397
Journal of strategic marketing
382
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
368
Marketing Intelligence & Planning
362
Marketing letters : a journal of research in marketing
362
Journal of advertising research
361
Marketing intelligence & planning
354
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
348
Journal of travel and tourism marketing
336
Journal of international consumer marketing
334
Cogent business & management
323
Tourism management : research, policies, practice
323
Journal of consumer behaviour : an international research review
317
Journal of business ethics : JOBE
314
Journal of Product & Brand Management
313
International journal of advertising : the review of marketing communications
304
more ...
less ...
Source
All
ECONIS (ZBW)
342
Showing
1
-
10
of
342
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Communication and promotion decisions in retailing : a review and directions for future research
Ailawadi, Kusum L.
;
Beauchamp, J. P.
;
Donthu, Naveen
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 42-55
Persistent link: https://www.econbiz.de/10003834497
Saved in:
2
The impact of different touchpoints on brand consideration
Baxendale, Shane
;
MacDonald, Emma K.
;
Wilson, Hugh
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 235-253
Persistent link: https://www.econbiz.de/10011308932
Saved in:
3
Strategic implications of keeping product value secret from competitor's customers
Harutyunyan, Mushegh
;
Jiang, Baojun
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 382-399
Persistent link: https://www.econbiz.de/10011744843
Saved in:
4
Strategic information management in a distribution channel
Guan, Xu
;
Mantrala, Murali K.
;
Bian, Yiwen
- In:
Journal of retailing
95
(
2019
)
1
,
pp. 42-56
Persistent link: https://www.econbiz.de/10012102917
Saved in:
5
Competitive retailer strategies for new market research, entry and positioning decisions
Yang, Xiaodong
;
Cai, Gangshu
;
Chen, Ying-Ju
;
Yang, …
- In:
Journal of retailing
93
(
2017
)
2
,
pp. 172-186
Persistent link: https://www.econbiz.de/10011721774
Saved in:
6
Innovations in shopper marketing : current insights and future research issues
Shankar, Venkatesh
;
Inman, J. Jeffrey
;
Mantrala, Murali K.
- In:
Journal of retailing
87
(
2011
),
pp. 29-42
Persistent link: https://www.econbiz.de/10009269265
Saved in:
7
What drives consumers to shop on mobile devices? : insights from a meta-analysis
Luceri, Beatrice
;
Bijmolt, Tammo H. A.
;
Bellini, Silvia
; …
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 178-196
Persistent link: https://www.econbiz.de/10013207547
Saved in:
8
Advertising
effects under consumer heterogeneity : the moderating role of brand experience,
advertising
recall and attitude
Zenetti, German
;
Klapper, Daniel
- In:
Journal of retailing
92
(
2016
)
3
,
pp. 352-372
Persistent link: https://www.econbiz.de/10011566712
Saved in:
9
Getting personal in public!? : how consumers respond to public personalized
advertising
in retail stores
Heß, Nicole Jasmin
;
Kelley, Corinne M.
;
Scott, Maura L.
; …
- In:
Journal of retailing
96
(
2020
)
3
,
pp. 344-361
Persistent link: https://www.econbiz.de/10012420851
Saved in:
10
Dynamic right-slanted fonts increase the effectiveness of promotional retail
advertising
Mead, James A.
;
Richerson, Rob
;
Li, Wenjing
- In:
Journal of retailing
96
(
2020
)
2
,
pp. 282-296
Persistent link: https://www.econbiz.de/10012295832
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->