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Does MSRP impact women differently? : exploring gender-based differences in the effectiveness of retailer-provided reference prices
Vaidyanathan, Rajiv; Aggarwal, Praveen - In: Journal of retailing and consumer services 54 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012238356
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Multichannel personalization : identifying consumer preferences for product recommendations in advertisements across different media channels
Schreiner, Timo; Rese, Alexandra; Baier, Daniel - In: Journal of retailing and consumer services 48 (2019), pp. 87-99
Persistent link: https://www.econbiz.de/10012001284
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What loyal women (and men) want : the role of gender and loyalty program characteristics in driving store loyalty
Vilches-Montero, Sonia; Pandit, Ameet; Bravo-Olavarria, … - In: Journal of retailing and consumer services 44 (2018), pp. 64-70
Persistent link: https://www.econbiz.de/10011904321
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Women are more likely to buy unknown brands than men : the effects of gender and known versus unknown brands on purchase intentions
Karpinska-Krakowiak, Malgorzata - In: Journal of retailing and consumer services 58 (2021), pp. 1-9
Persistent link: https://www.econbiz.de/10012430636
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More mindfulness, less conspicuous consumption? : evidence from middle-aged Chinese consumers
Tan, Yuxuan; Gong, Yanping; Xie, Julan; Li, Jian; Liu, … - In: Journal of retailing and consumer services 69 (2022), pp. 1-9
Persistent link: https://www.econbiz.de/10013401657
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Consumers' perception of the complexity of selected household purchase decisions
Erasmus, Alet C.; Donoghue, Suné; Dobbelstein, Thomas - In: Journal of retailing and consumer services 21 (2014) 3, pp. 293-305
Persistent link: https://www.econbiz.de/10010348756
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Different strokes for different folks : a method to accommodate decision -making heterogeneity
Shao, Wei; Lye, Ashley; Rundle-Thiele, Sharyn - In: Journal of retailing and consumer services 16 (2009) 6, pp. 495-501
Persistent link: https://www.econbiz.de/10003906224
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The maximizing consumer wants even more choices : how consumers cope with the marketplace of overchoice
Mittal, Banwari - In: Journal of retailing and consumer services 31 (2016), pp. 361-370
Persistent link: https://www.econbiz.de/10011529005
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Decise visual saliency and consumers' in-store decisions
Clement, Jesper; Aastrup, Jesper; Forsberg, Signe Charlotte - In: Journal of retailing and consumer services 22 (2015), pp. 187-194
Persistent link: https://www.econbiz.de/10010469050
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The roles of sensory perceptions and mental imagery in consumer decision-making
Kim, Minjeong; Kim, Jung Hwan; Park, Minjung; Yoo, Jungmin - In: Journal of retailing and consumer services 61 (2021), pp. 1-11
Persistent link: https://www.econbiz.de/10012581883