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~isPartOf:"Journal of retailing and consumer services"
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Marketing management
79
Marketingmanagement
79
Consumer behaviour
45
Konsumentenverhalten
45
Beziehungsmarketing
23
Relationship marketing
23
Brand management
20
Markenführung
20
Einzelhandel
18
Retail trade
18
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14
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14
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Kundenwert
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Yan, Ruiliang
6
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Pei, Zhi
3
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2
Ozuem, Wilson
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Sands, Sean
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Akansha Singh
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Alamanos, Eleftherios
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Alghamdi, Omar A.
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1
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1
Brun, Filippo
1
Bu, Yi
1
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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Journal of retailing and consumer services
Journal of business research : JBR
328
Industrial marketing management : the international journal for industrial and high-tech firms
249
SpringerLink / Bücher
229
Journal of strategic marketing
194
Europäische Hochschulschriften / 5
155
European journal of marketing : EJM
129
Journal of marketing management : MM
123
Journal of the Academy of Marketing Science
114
European journal of operational research : EJOR
111
The journal of business & industrial marketing
108
Journal of marketing communications
106
Management science : journal of the Institute for Operations Research and the Management Sciences
105
Journal of marketing
101
Ifo Schnelldienst
100
Marketing intelligence & planning
88
Gabler Edition Wissenschaft
84
International journal of production economics
82
International journal of production research
82
Springer eBook Collection
82
European Journal of Marketing
71
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
69
Marketing Intelligence & Planning
68
IMF Working Papers
66
Lehrbuch
61
The journal of brand management : an international journal
60
Journal of business economics : JBE
57
Business horizons
51
Springer eBook Collection / Business and Economics
51
Российский экономический барометр
50
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
48
The marketing review
48
Journal of advertising research
47
Asia Pacific journal of marketing and logistics
46
International marketing review
46
Working Papers / eSocialSciences
46
Journal of global marketing
43
Marketing : ZFP ; journal of research and management
43
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
43
Harvard business review : HBR
42
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ECONIS (ZBW)
79
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1
Distribution strategies for volume and premium brands in highly competitive consumer markets
Parment, Anders
- In:
Journal of retailing and consumer services
15
(
2008
)
4
,
pp. 250-265
Persistent link: https://www.econbiz.de/10003729832
Saved in:
2
A value-based perspective of market orientation and customer service
Chen, Shu-ching
;
Quester, Pascale G.
- In:
Journal of retailing and consumer services
16
(
2009
)
3
,
pp. 197-206
Persistent link: https://www.econbiz.de/10003852521
Saved in:
3
Relationship marketing in A B2C context : the moderating role of personality traits
Adjei, Mavis T.
;
Clark, Melissa N.
- In:
Journal of retailing and consumer services
17
(
2010
)
1
,
pp. 73-79
Persistent link: https://www.econbiz.de/10003938077
Saved in:
4
How storefront displays influence retail store image
Cornelius, Britta Elisabeth
;
Natter, Martin
;
Faure, Corinne
- In:
Journal of retailing and consumer services
17
(
2010
)
2
,
pp. 143-151
Persistent link: https://www.econbiz.de/10003956377
Saved in:
5
Towards a hierarchical theory of shopping motivation
Wagner, Tillmann
;
Rudolph, Thomas
- In:
Journal of retailing and consumer services
17
(
2010
)
5
,
pp. 415-429
Persistent link: https://www.econbiz.de/10008654216
Saved in:
6
The influence of relationship marketing orientation on brand equity in banks
Yoganathan, Dhanushanthini
;
Jebrajakrithy, Charles
; …
- In:
Journal of retailing and consumer services
26
(
2015
),
pp. 14-22
Persistent link: https://www.econbiz.de/10011347849
Saved in:
7
Brand value chain in practise; the relationship between mindset and market performance metrics : a study of the Swedish market for FMCG
Anselmsson, Johan
;
Bondesson, Niklas
- In:
Journal of retailing and consumer services
25
(
2015
),
pp. 58-70
Persistent link: https://www.econbiz.de/10011313600
Saved in:
8
Bundling products to success : the influence of complementarity and advertising
Yan, Ruiliang
;
Myers, Chris
;
Wang, John
;
Ghose, Sanjoy
- In:
Journal of retailing and consumer services
21
(
2014
)
1
,
pp. 48-53
Persistent link: https://www.econbiz.de/10010233544
Saved in:
9
How does the added new online channel impact the supporting advertising expenditure?
Pei, Zhi
;
Toombs, Leslie
;
Yan, Ruiliang
- In:
Journal of retailing and consumer services
21
(
2014
)
3
,
pp. 229-238
Persistent link: https://www.econbiz.de/10010348763
Saved in:
10
Offering value and capturing surplus : a strategy for private label sales in a new customer loyalty building scenario
Hoskins, Jake D.
- In:
Journal of retailing and consumer services
28
(
2016
),
pp. 274-280
Persistent link: https://www.econbiz.de/10011434182
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