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Modelling consumer responses to an apparel store brand : store image as a risk reducer
Liljander, Veronica; Polsa, Pia; Riel, Allard C. R. van - In: Journal of retailing and consumer services 16 (2009) 4, pp. 281-290
Persistent link: https://www.econbiz.de/10003864541
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Expert quality evaluation and price of store vs. manufacturer brands: an analysis of the Spanish mass market
Méndez, José Luis; Oubiña, Javier; Rubio Benito, Natalia - In: Journal of retailing and consumer services 15 (2008) 3, pp. 144-155
Persistent link: https://www.econbiz.de/10003699343
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The penetration of retailer brands and the impact on consumer prices : a study based on household expenditures of 35 grocery categories
Anselmsson, Johan; Johansson, Ulf; Marañon, Antonio; … - In: Journal of retailing and consumer services 15 (2008) 1, pp. 42-51
Persistent link: https://www.econbiz.de/10003597030
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Win-win strategies at discount stores
Deleersnyder, Barbara; Dekimpe, Marnik G.; Steenkamp, … - In: Journal of retailing and consumer services 14 (2007) 5, pp. 309-318
Persistent link: https://www.econbiz.de/10003521198
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Behavioural loyalty towards store brands
Labeaga, José M.; Lado Coustré, Nora; Martos, M. - In: Journal of retailing and consumer services 14 (2007) 5, pp. 347-356
Persistent link: https://www.econbiz.de/10003521209
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The relationship between store image and store brand equity : a conceptual framework and evidence from hypermarkets
Beristain, Jose Juan; Zorilla, Pilar - In: Journal of retailing and consumer services 18 (2011) 6, pp. 562-574
Persistent link: https://www.econbiz.de/10009375615
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The development of a consumer value proposition of private label brands and the application thereof in a South African retail context
Beneke, Justin; Carter, Stephen - In: Journal of retailing and consumer services 25 (2015), pp. 22-35
Persistent link: https://www.econbiz.de/10011313610
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Are they always promising? : an empirical analysis of moderators influencing consumer preferences for economy and premium private labels
Schnittka, Oliver - In: Journal of retailing and consumer services 24 (2015), pp. 94-99
Persistent link: https://www.econbiz.de/10010528600
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Proliferation of private labels in the groceries sector : the impact on category performance
Olbrich, Rainer; Grewe, Gundula - In: Journal of retailing and consumer services 20 (2013) 2, pp. 147-153
Persistent link: https://www.econbiz.de/10009734331
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The value of private label brands to US consumers : an objective and subjective assessment
Boyle, Peter J.; Lathrop, E. Scott - In: Journal of retailing and consumer services 20 (2013) 1, pp. 80-86
Persistent link: https://www.econbiz.de/10009702207