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Acquiring and retaining customers in UK banks : an exploratory study
Farquhar, Jillian Dawes; Panther, Tracy - In: Journal of retailing and consumer services 15 (2008) 1, pp. 9-21
Persistent link: https://www.econbiz.de/10003597007
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Your receipt is in the bag : service and temporal effects as factors of customer engagement formation during acquisition
Harman, David M.; Porter, Michael C. - In: Journal of retailing and consumer services 62 (2021), pp. 1-8
Persistent link: https://www.econbiz.de/10012648866
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Now what? : evaluating the sales effects of introducing an online store
Hernant, Mikael; Rosengren, Sara - In: Journal of retailing and consumer services 39 (2017), pp. 305-313
Persistent link: https://www.econbiz.de/10011747904
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How customer engagement in the live-streaming affects purchase intention and customer acquisition, e-tailer's perspective
Zheng, Run; Li, Zhuyuan; Na, Sanggyun - In: Journal of retailing and consumer services 68 (2022), pp. 1-10
Persistent link: https://www.econbiz.de/10013366293
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The impact of new technologies on customer satisfaction and business to business customer relationships : evidence from the soft drinks industry
Ryding, Daniella - In: Journal of retailing and consumer services 17 (2010) 3, pp. 224-228
Persistent link: https://www.econbiz.de/10003978382
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The importance of understanding the exchange context when developing a decision support tool to target prospective customers of business insurance
Soopramanien, Didier; Juan, Liu Hong - In: Journal of retailing and consumer services 17 (2010) 4, pp. 306-312
Persistent link: https://www.econbiz.de/10003989695
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Special issue: Data mining applications in retailing and consumer services
Cardoso, Margarida (contributor) - 2007
Persistent link: https://www.econbiz.de/10003584792
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"I can get no e-satisfaction" : what analytics say? : evidence using satisfaction data from e-commerce
Griva, Anastasia - In: Journal of retailing and consumer services 66 (2022), pp. 1-12
Persistent link: https://www.econbiz.de/10013209709
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Revisiting customer analytics capability for data-driven retailing
Hossain, Md Afnan; Akter, Shahriar; Yanamandram, Venkata - In: Journal of retailing and consumer services 56 (2020), pp. 1-13
Persistent link: https://www.econbiz.de/10012389996
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Understanding the relationship between marketing analytics, customer agility, and customer satisfaction : a longitudinal perspective.
Agag, Gomaa; Shehawy, Yasser Moustafa; Almoraish, Ahmed; … - In: Journal of retailing and consumer services 77 (2024), pp. 1-14
Persistent link: https://www.econbiz.de/10014462263